Pursuant to § 28a of the Danish Securities Trading Act, Alm. Brand A/S hereby reports on transactions of executives and related parties of these with Alm. Brand A/S shares:
| Name | Jørgen Hesselbjerg Mikkelsen |
| Reason | Chairman |
| Issuer | Alm. Brand A/S |
| ID code | DK0015250344 |
| Description | Shares |
| Transaction | Purchase |
| Trading day | 29 February 2012 |
| Market | Nasdaq OMX Copenhagen A/S |
| Number | 10,000 |
| Cash value in DKK | 110,800 |
| Name | Hesselbjerg Agro A/S |
| Reason | Related party to Chairman Jørgen Hesselbjerg Mikkelsen |
| Issuer | Alm. Brand A/S |
| ID code | DK0015250344 |
| Description | Shares |
| Transaction | Purchase |
| Trading day | 29 February 2012 |
| Market | Nasdaq OMX Copenhagen A/S |
| Number | 10,000 |
| Cash value in DKK | 110,800 |
Please direct any questions regarding this announcement to Søren Boe Mortensen, Chief Executive, on tel. +45 35 47 79 07 or Susanne Biltoft, Head of Information and Investor Relations, on tel. +45 35 47 76 61.
Yours sincerely,
Alm. Brand A/S
| Søren Boe Mortensen | |
| Chief Executive |
