ReadSoft continues its growth by establishing a subsidiary in South Africa


ReadSoft is, in line with its strategy to establish a local presence in
important markets and to focus on nurturing our customers’ business needs,
starting up a new subsidiary in Johannesburg, South Africa. The new subsidiary
will operate under and report into the region EMEA. With this new addition,
ReadSoft now has operations on six continents and in 17 countries.
Previously, ReadSoft’s partners and resellers have very successfully represented
the company on the African market. With an existing portfolio of customers in
the region and with a growing number of partners and international customers in
the area, ReadSoft has found it important to be able to serve both existing and
potential customers in a timely and efficient manner. This focus on the South
African market and the African market in general will increase the opportunities
to close more and larger deals in the region and ReadSoft expects solid growth
in this market.
The new subsidiary will be led by Mr Robin Beetge, previously Oracle Business
Manager with ReadSoft UK. Mr Beetge was born in South Africa and has vast
industry experience in the region as well as a solid ReadSoft background from
almost seven years with ReadSoft. He is now the Managing Director of ReadSoft
South Africa and will focus the efforts on increasing the customer base, the
partner network and supporting existing customers in the region.
“ReadSoft already has many successful customers in the region including ABB and
Arcelor Mittal, and automates a number of central and provincial government
shared services functions. From Census projects to Accounts Payable solutions,
Africa has become more and more important to us over the years,” says Per
Åkerberg, President and CEO of ReadSoft. “South Africa is one of the leading
emerging economies in the world and a member of BRICS and our local presence
will put extra focus on our products, solutions and services in this market and
we can also give our customers and partners better first hand support,” finishes
Per Åkerberg.
After opening the office in South Africa, ReadSoft now has operations on six
continents and in the following seventeen countries: Sweden, Norway, Denmark,
Netherland, Germany, Poland, Finland, France, Spain, Switzerland, UK, US, South
Africa, Chile, Brazil, Malaysia and Australia.
This is information of the type that ReadSoft AB (publ) is obligated to disclose
in accordance with the Swedish Securities Markets Act and/or the Financial
Instruments Trading Act. The information was submitted for publication on June
7, 2012 at 13:00 CET.
For additional information, please contact:
ReadSoft
AB

Johan Holmqvist, Vice President, Corporate Communications
Phone: +46 708 37 66 77
Email: johan.holmqvist@readsoft.com
ReadSoft South
Africa

Robin Beetge, Managing Director
Phone:  +27 (011) 5753485
Cell: +27 (0) 825617342
Email: robin.beetge@readsoft.com
About ReadSoft
ReadSoft is a leading global provider of software solutions for Document Process
Automation. ReadSoft’s software enables companies to automate document processes
such as accounts payable processing (http://www.readsoft.com/purchase-to
-pay.aspx), document capture (http://www.readsoft.com/enterprise-capture.aspx),
document sorting (http://www.readsoft.com/software-products/document
-capture.aspx), and order to cash (http://www.readsoft.com/order-to-cash.aspx).
ReadSoft is by far the world’s number one choice for automated invoice
processing (http://www.readsoft.com/software-products.aspx), especially into
business systems from SAP (http://www.readsoft.com/default/sap-solutions) and
Oracle (http://www.readsoft.com/default/oracle-solutions). Since the start in
1991, ReadSoft has grown to a worldwide group with operations in 17 countries on
six continents and a network of local and global partners. The head office is
located in Helsingborg, Sweden, and the ReadSoft share is traded on the NASDAQ
OMX Stockholm's Small Cap list. For more information about ReadSoft, please
visit www.readsoft.com.

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