Centre County Community Foundation Selects MicroEdge to Help Lead Effective Fundraising Campaigns

Integration between MicroEdge's Online Fundraising Solution - Powered by Kimbia(r) and FIMS drives efficient fundraising for small organization


New York, June 14, 2012 (GLOBE NEWSWIRE) -- MicroEdge LLC, the leading provider of solutions to the giving community worldwide, announced today the adoption of MicroEdge's FIMS Online Fundraising Solution - powered by Kimbia® by the Centre County Community Foundation.  A powerful, efficient solution for large and small organizations alike, MicroEdge's Online Fundraising solution enables foundations to use online tools to manage and grow their donor relationships, even when up against such challenges as a lean staff and limited resources.

Community foundations play an important role in their communities, improving quality of life both in the geographic areas they serve and beyond.  Many foundations strive to increase the amount of support they are able to provide, and they are increasingly looking to online fundraising to help.  An efficient, easy-to-use online fundraising tool is key, especially for smaller organizations.  The Centre County Community Foundation, a small organization located in Pennsylvania, continuously aims to do more for the community it supports.  With only four employees, time and resource constraints made implementing additional fundraising campaigns difficult.  The foundation needed a way to quickly and easily reach new donors and extend its reach beyond what was possible with their current fundraising methods.  With MicroEdge's FIMS Online Fundraising Solution, the Centre Community Foundation is able to launch campaigns that extend to the web, social media, and viral marketing to reach a broader audience--one that is not limited geographically to Centre County.  Because it is integrated with the leading foundation management system, FIMS, every online donation Centre County receives can be tracked directly within their FIMS system.  According to Molly Kunkel, Deputy Director at Centre County Community Foundation, "We were tasked with finding a solution that would help us achieve our goals without requiring too much time or effort on our parts.  The MicroEdge / Kimbia® solution is an impressive tool that holds many possibilities for us - and the fact that it integrates with FIMS made it an easy decision."

Online philanthropy has seen consistent and impressive growth in recent years, and it is quickly becoming an integral part of the fundraising process. More than just a "Donate Now" button, MicroEdge's Online Fundraising solution allows community foundations to spread the message about their campaigns in an instant - whether through websites or through social media channels like Facebook and Twitter - and view robust reports to track their progress against their goals.  Designed for organizations of all sizes and complexity, FIMS Online Fundraising is highly scalable and can handle even the largest giving events with ease.

"At MicroEdge, our goal is to help organizations leverage technology to work more efficiently so they can achieve better results," says FIMS Product Manager, Andrew Troup.  "MicroEdge's FIMS Online Fundraising Solution empowers organizations of any size - even those with few resources - to dramatically expand their reach and acquire new donors through online fundraising. Best of all, this allows them to have a greater impact in the communities they serve."

To Learn More
To learn more about MicroEdge's FIMS Online Fundraising Solution - Powered by Kimbia®, call MicroEdge at 800.899.0890 or contact your local area MicroEdge representative directly. For a directory listing of account representatives, click here.  Or view a webinarto learn more about the FIMS Online Fundraising Solution and MicroEdge's full line of Donor Management solutions.