DGAP-News: Sedo Holding AG / Key word(s): Acquisition
Sedo Holding AG: affilinet acquires quality network Cleafs
03.07.2012 / 09:48
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Cologne, July 3, 2012 - affilinet has acquired its Dutch industry
counterpart Cleafs. Cleafs has been active in affiliate marketing since
2007 with a CPS affiliate network. The company is a quality provider of
services for travel, ticketing, parking, home & garden and fashion.
affilinet thereby acquires all of Cleafs' assets. Henk-Jan Bijmolt, founder
and CEO at Cleafs, will focus on integrating Cleafs' activities into the
affilinet organization. Cleafs distinguishes itself by offering optimum
support and maximum transparency for advertisers and a high quality network
for publishers. The network is fully focused on driving additional sales.
Cleafs has a strong track record and serves customers like Schiphol Smart
Parking, Zooplus, CentralPoint.nl and World Ticket Center.
'Cleafs is the perfect match for affilinet', said Dorothea von
Wichert-Nick, CEO of affilinet. 'affilinet in the Netherlands aims for
further growth and is working on establishing a strong position in the
Netherlands as a high quality international, service-oriented and
transparent affiliate network. That is why Cleafs is such a good match.
Cleafs also focuses on quality and offering real value by meticulously
selecting publishers. This acquisition is an important step in the
development of affilinet Netherlands. It is our goal to strengthen our
position as a leading player in Europe.'
'For Cleafs, this is the next logical step in our development', said
Henk-Jan Bijmolt. 'We set up our high-quality company in 2007. Our
customers are very satisfied with our experienced consultants and advanced
technology. With affilinet we share a passion for performance. In addition,
affilinet has a strong development team that creates advanced tools for
affiliate marketing. Our customers will profit from its international scale
and extensive technical European platform.'
Company profile:
The Sedo Holding Group in Cologne is an independent supplier of
performance-based marketing solutions in the Internet. It unites the two
leading marketplaces for performance advertising and domains on the
Internet: affilinet for Affiliate Marketing and Sedo for Domain Marketing.
The Group is represented with branch offices in five European countries,
Germany, France, Spain, Great Britain and the Netherlands, as well as in
the USA. In total, at the end of 2011 Sedo Holding AG had 345 employees, of
this total 242 in Germany and 103 in the foreign branch offices. In fiscal
year 2011 the Sedo Holding Group registered sales revenues of EUR 124.5
million with an EBT after one-offs of EUR 3.2 million.
Contact:
Marcus Schaps
Head of PR
Sedo Holding AG
Elgendorfer StraÃe 57
56410 Montabaur
Germany
Phone: +49 (0) 2602 - 96 1076
Fax: +49 (0) 2602 - 96 1013
email: presse-holding@sedo.com
End of Corporate News
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03.07.2012 Dissemination of a Corporate News, transmitted by DGAP - a
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Language: English
Company: Sedo Holding AG
Im Mediapark 6
50670 Köln
Germany
Phone: +49 - (0)221 / 34030-560
Fax: +49 - (0)221 / 34030-564
E-mail: holding@sedo.com
Internet: www.sedoholding.com
ISIN: DE0005490155
WKN: 549015
Listed: Regulierter Markt in Frankfurt (Prime Standard);
Freiverkehr in Berlin, Düsseldorf, Hamburg, München,
Stuttgart
End of News DGAP News-Service
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176371 03.07.2012
DGAP-News: Sedo Holding AG: affilinet acquires quality network Cleafs
| Source: EQS Group AG