MEDL Mobile Hires Christian Gray as VP of Business Development

Experienced Strategic Business and Enterprise Developer Christian Gray Joins the MEDL Team


FOUNTAIN VALLEY, Calif., July 3, 2012 (GLOBE NEWSWIRE) -- MEDL Mobile, Inc. (OTCBB:MEDL) – a pioneer in the creation, development, marketing and monetization of mobile apps – announced that the company has hired Christian Gray, VP of Business Development, to focus on MEDL's acquisitions and strategic partnerships.

MEDL Mobile has been growing and developing a significant list of distinct, intelligent partners and clients. Gray's experience as a Strategic Consultant and extensive background of business development will be a driving force to ensure tremendous growth through acquisitions, licensing and strategic relationships.

"The mobile market place today looks and feels quite a bit like the 'internet economy' circa 1998. The question to me was what companies will take advantage of the many opportunities and deliver positive value to the ecosystem: users, developers, clients, employees and shareholders," said Gray. "I believe MEDL is that company and is well positioned to take advantage of a hyper growth market."

With Gray's experience within mobile business development he will help build the Alliance by identifying key partners and acquiring tier one acquisitions, which will grow the MEDL library and demand-side inventory.

"We are thrilled to have Christian on our team," said Andrew Maltin, MEDL Co-founder and CEO. "His extensive background and experience of sales, business development and marketing will be a key tool for the future of MEDL."

About MEDL Mobile

The Company develops, acquires and publishes a growing library of mobile applications which perform specific functions for the user on the Apple and Android platforms. User analytics are collected by the Company's growing Mobile Brain which processes user data in order to create better distribution and monetization of mobile applications. The Company's Software Development Kit (SDK) consists of a growing suite of tools which have been designed to help developers to better market and monetize their mobile applications. Additionally, the Company licenses its technology and performs custom development for key clients such as Monster.com, New York Times Company, Teleflora, Telefonica and Medtronic, allowing the company to grow the overall library of technology greatly extending the potential reach of the Mobile Brain. The Company enters into partnerships to mobilize and monetize IP with such notable names as Encyclopedia Britannica, MTV's Pauly D, Cheech & Chong, Rampage Jackson and Marlee Matlin. The Company is establishing a business model in which it expects to generate multiple revenue streams, including development fees, download and in-app purchases, advertising, sponsorship and licensing of technology. For more information about MEDL Mobile, please visit www.medlmobile.com.

The MEDL Mobile Holdings Inc. logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=11366

Forward-Looking Statements

Certain statements contained herein constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are based on current expectations, estimates and projections about MEDL Mobile's industry, management's beliefs and certain assumptions made by management. Readers are cautioned that any such forward-looking statements are not guarantees of future performance and are subject to certain risks, uncertainties and assumptions that are difficult to predict. Because such statements involve risks and uncertainties, the actual results and performance of the Company may differ materially from the results expressed or implied by such forward-looking statements. Given these uncertainties, readers are cautioned not to place undue reliance on such forward-looking statements. Potential risks and uncertainties include but are not limited to the ability to integrate Inedible Software apps and platform into MEDL's product offering, the ability to procure, properly price, retain and successfully complete projects, and changes in products and competition. Unless otherwise required by law, the Company also disclaims any obligation to update its view of any such risks or uncertainties or to announce publicly the result of any revisions to the forward-looking statements made here. Readers should review carefully reports or documents the Company files periodically with the Securities and Exchange Commission.

For more information about MEDL Mobile, please visit http://www.medlmobile.com.



            

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