TRAVERSE CITY, Mich., Aug. 24, 2012 (GLOBE NEWSWIRE) -- Mobile-shopping app Ozmott has announced the addition of Midwest sporting goods retailer MC Sports as the latest member to their merchant lineup. With the addition of the full line sporting goods retailer, Ozmott's coverage continues to expand across the country, providing exclusive offers to app-users that can be redeemed while inside various retail stores.
As online shopping continues to thrive, Ozmott's platform offers a viable alternative to online shopping and encourages consumers to make in-store purchases. According to IBM, more than 13% of consumers are using a mobile device to visit a retail location. MC Sports aims to take advantage of this by joining with Ozmott to bring consumers into any of the company's 74 stores.
"We are pleased to be working with MC Sports to bring exclusive new offers to our user base," said Ozmott Creator and President, Joseph Walker. "With an increasing number of merchants lining up and the recent release of the app version 1.3, we are making strides to become a leading shopping app in the US."
With 29 states represented in their mobile app platform, Ozmott is helping to bring customers back into retail stores by providing in-store offers and "Pips" every time a consumer makes a purchase and shares that offer with friends. Collected Pips can then be used to unlock top-tier "Luxe" offers that provide users an affordable way to enjoy luxury items.
"The idea behind Ozmott is terrific," said Ed Rix, Vice President of Marketing for MC Sports. "It is important to bring people into our stores and Joe has found a fun way to make that happen. Our customers now know that they will be given exclusive offers for shopping in one of our many retail locations."
With Ozmott currently providing offers for all 74 retail locations, MC Sports continues to provide customers with a personalized experience when looking for quality sports equipment, footwear, and apparel. MC Sports has remained one of the Midwest's premier retail sporting goods chains since 1946.
The addition of MC Sports to Ozmott's merchant roster brings a new category of savings to the app's users. MC Sports is the first sporting goods provider on Ozmott's mobile platform and will assist in exposing active lifestyle and sports-focused offers to the assortment of users.
Ozmott has seen rapid growth in the six months since its market release. Recent success for Ozmott can be attributed to both the unique offers it delivers to users and the laser sharp marketing channel it provides to merchants.
The Ozmott application is available on both Apple and Android devices.
For more information about Ozmott or the new partnership, contact Tomas Urtasun at 619-233-7778 or email at tomas.urtasun@focuscominc.com.
About Ozmott:
Ozmott is a mobile platform built to connect retail merchants with consumers through a virtual, fully functional economy. The application relies on a sustainable deals model that allows consumers to take advantage of in-demand, merchant- supplied offers. Deal sites have seen increased growth over the past few years yet Ozmott is different. Where most sites rely on individual purchases to unlock group deals, Ozmott aims to create a community; where users interact, make friends and gain access to 'Luxe Offers'. By introducing their own brand of virtual currency, or Pips, Ozmott users are encouraged to share deals with their friends to earn additional Pips where they later can be applied toward otherwise out of reach high- end lifestyle products.
The Ozmott logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=14298