iGATE Corporation
21.11.2012 09:21
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Launches High-Decibel Multi-Media, Multi-Million Dollar Campaign in North
America
FREMONT, Calif., 2012-11-21 09:20 CET (GLOBE NEWSWIRE) --
iGATE (Nasdaq:IGTE), the first integrated technology and operations company
providing Business Outcomes-based solutions, today announced an aggressive
campaign to take on the dated-yet-prevalent 'Time & Materials' (T&M)
outsourcing model used by majority of the IT Services companies globally. This
multi-media and multi-million dollar campaign is targeted at mega corporations
in key global markets such as North America in order to shift the outsourcing
model from an 'efforts' based model to a strategic 'results' based approach.
A photo accompanying this release is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=15893
The T&M outsourcing model, used primarily since the onset of the IT industry,
comprises of billing clients based on hourly efforts provided by vendors. iGATE
aims to dispel the model with its Business Outcomes proposition enabled by its
proprietary iTOPS (Integrated Technology and Operations) platform.
Phaneesh Murthy, CEO, iGATE said, 'The old model of IT vendors getting paid on
a flawed metric of effort without any risk being shared, is dying in today's
times. Corporations are now moving away from the T&M model that has curbed
innovation in the IT industry.'
Through its campaign, iGATE will target several forms of media highlighting the
need for corporations to shift to the Business Outcomes way of working with its
partners.
About Business Outcomes
iGATE's industry-first Business Outcomes-based approach focuses on the
realization of tangible and measurable results, unlike traditional models which
are driven by work, effort, time and manpower. By integrating technology and
processes in a proprietary way and pricing services on results, iGATE exchanges
fixed costs for a variable cost structure in an attempt to get clients to 'pay
for results only' while enabling them to adjust to the peaks and valleys of
their demand.
About iGATE
iGATE Corporation is the first integrated technology and operations (iTOPS)
company providing full-spectrum consulting, technology and business process
outsourcing, and product and engineering solutions on a Business Outcomes-based
model. Armed with over three decades of IT Services experience and powered by
the iTOPS platform, iGATE's multi-location global organization has a talent
pool of over 27,000 employees and consistently delivers effective solutions to
over 300 clients including Fortune 1000 and Global 2000 companies spanning
verticals such as: banking and financial services; insurance, healthcare and
life sciences; manufacturing, retail, distribution and logistics; media,
entertainment, leisure and travel; communication, energy and utilities; public
sector; and independent software vendors. Please visit www.igate.com for more
information. iGATE Corporation is listed on the NASDAQ Global Select Market
under the symbol 'IGTE.'
The iGATE Corporation logo is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=5150
The photo is also available via AP PhotoExpress.
CONTACT: For further information, contact
Prabhanjan Deshpande 'PD'
Corporate Communication and Media Relations
PD@igate.com
+91 80 4104 5006
News Source: NASDAQ OMX
21.11.2012 Dissemination of a Corporate News, transmitted by DGAP -
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Language: English
Company: iGATE Corporation
United States
Phone:
Fax:
E-mail:
Internet:
ISIN: US9901036403
WKN:
End of Announcement DGAP News-Service
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DGAP-News: Photo Release -- iGATE to Build Momentum Against the Outdated and Inefficient 'Time & Material' Model
| Source: EQS Group AG