Limelight Networks
25.04.2013 02:19
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Digital Presence For Dummies(R) Recognized for Exceptional Content Marketing
TEMPE, Ariz., 2013-04-25 02:19 CEST (GLOBE NEWSWIRE) --
Limelight Networks, Inc. (Nasdaq:LLNW), a leader in digital presence
management, today announced the company has been named a 2013 Killer Content
Award winner by the DemandGen Report. The winning book, Digital Presence For
Dummies(r), published by Wiley and authored by Limelight senior director of
marketing strategy, Jason Thibeault, demystifies the concept of digital
presence with step-by-step guidance to improve online marketing. The Killer
Content Awards recognize those organizations that have raised the bar in
marketing and thought leadership content development and distribution.
'Today, organizations need to deliver consistent digital presence across all
channels. We make it our mission to help customers better engage their digital
audiences everywhere, on any device,' said Kirby Wadsworth, chief marketing
officer at Limelight. 'That's exactly why we developed Digital Presence For
Dummies: to help companies build exceptional digital presence strategies and
gain competitive advantage. We are thrilled to be named a Killer Content Award
winner.'
With more of business and life happening in the digital space, Digital Presence
For Dummies simplifies the complex task of creating compelling and consistent
stories across platforms. The book helps remove the barriers to a sophisticated
digital presence, providing actionable insights, as well as step-by-step
guidance for improving an organization's digital presence for increased
competitive advantage. Since its launch in March 2013, the book has been
downloaded by hundreds of organizations and has generated multiple sales
opportunities for the company.
'We were impressed with Limelight's book, Digital Presence For Dummies, which
in our opinion exemplifies the type of actionable content that can provide
readers with the insights and guidance to drive measurable results within an
organization,' said Andrew Gaffney, editor at DemandGen Report. 'Content
marketing is most effective when it not only communicates to an audience, but
engages that audience in a two-way conversation. Digital Presence For Dummies
not only does that but it also educates other organizations to do the same.'
For a complimentary copy of Digital Presence For Dummies, please visit
Limelight Digital Presence For Dummies.
About Limelight
Limelight Networks, Inc. (Nasdaq:LLNW) is a global leader in Digital Presence
Management. Limelight's Orchestrate Digital Presence Platform is an integrated
suite of cloud-based Software as a Service (SaaS) applications, which allows
organizations to optimize all aspects of their online digital presence across
Web, mobile, social, and large screen channels. Orchestrate leverages
Limelight's scalable, high-performance global network to offer advanced
features for: Web content management; website personalization; content
targeting; online video publishing; mobile enablement and monetization; content
delivery; transcoding; and cloud storage - combined with social media
integration and powerful analytics. Limelight's team helps organizations
optimize business results across all customer interaction channels to deliver
exceptional multi-screen experiences, drive revenue, and enhance their customer
relationships - all while reducing costs. For more information, please visit
www.limelight.com.
Media contact:
Chris Drago
510-984-6321
limelight@bhavacom.com
News Source: NASDAQ OMX
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Language: English
Company: Limelight Networks
United States
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ISIN: US53261M1045
WKN:
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DGAP-News: Limelight Networks Wins 2013 Killer Content Award
| Source: EQS Group AG