Swedish Match share capital and total numbers of shares

In accordance with the resolution at the Annual General Meeting on April 25,
2013 Swedish Match AB has cancelled 4,000,000 treasury shares.

The share capital remains unchanged, 389,515,417.20 SEK, since at the same time
as the resolution to reduce the share capital by means of the redemption of
treasury shares, it was resolved to increase the Company’s share capital through
a transfer from non-restricted shareholders’ equity to the share capital (bonus
issue), whereby the share capital was restored to the same level as prior to the
reduction without having to issue new shares.

The total number of shares outstanding in Swedish Match, including any treasury
shares held by Swedish Match, on May 30, 2013 amounted to 202,000,000 equivalent
to the same amount of votes. The Company’s number of treasury shares amount to
2,169,605 shares, corresponding to 1.07 percent of the total amount of shares in
the Company.
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For further information, please contact:

Joakim Tilly, Chief Financial Officer
Office +46 8 658 0213

Emmett Harrison, Senior Vice President Corporate Communications and
Sustainability
Office +46 8 658 0173
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The character of this information is such that it shall be disclosed by Swedish
Match AB (publ) in accordance with the Financial Instruments Trading Act. The
information was disclosed to the media on 31 May, 2013 at 08.00 a.m. (CET).
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Swedish Match develops, manufactures, and sells quality products with market
-leading brands in the product areas Snus and snuff, Other tobacco products
(cigars and chewing tobacco), and Lights (matches and lighters).Well known
brands include General snus, Longhorn moist snuff, White Owl cigars, Red Man
chewing tobacco, Fiat Lux matches, and Cricket lighters. The Group sells
products across the globe, with production units in six countries. The Group’s
global operations generated sales of 12,551 MSEK for the twelve month period
ending March 31, 2013. The Swedish Match share is listed on NASDAQ OMX Stockholm
(SWMA).
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Swedish Match AB (publ), Box 7179, SE-103 88 Stockholm, Sweden
Visiting address: Västra Trädgårdsgatan 15. Telephone: +46 8 658 0200
Corporate Identity Number: 556015-0756
www.swedishmatch.com