Source: Kevin Wilson Public Relations

Corrective Education Company Builds Executive Team for Rapid Growth

CEC Completes Funding Round; Assembles Executive Team With Retail Sales, Product Innovation and Government Relations Experts

OREM, UT--(Marketwired - Jun 11, 2013) -  "With nearly two years of product innovation, customer deployments and market validation as fuel, we are now ready to take our program 'Prime Time,'" enthusiastically declared Darrell Huntsman, founder and vice chairman of Corrective Education Company (CEC). "We are firmly committed to reinventing how petty crimes are handled for retailers and reducing recidivism for first-time, low risk offenders using technology to unite law enforcement, prosecutors, and retailers. Today we are announcing the completion of our third round of funding, which will help us accelerate sales and marketing efforts and add resources to support the growing demand for its offender-funded educational intervention program."

Among the added resources are new members of CEC's executive team, including:

  • Jeff Mitchell, Chief Executive Officer;
  • Richard Haddrill, chairman of the board;
  • Grover Trask, head of strategic government affairs;
  • Jeff Powers, senior vice president of business development; and
  • Mike McInelly, vice president of product and operations.

Mitchell comes to CEC after spending the past 16 years with Manhattan Associates (MANH), a global solutions provider for supply chain leaders. Mitchell most recently served as Manhattan Associates' executive vice president, Americas, helping grow the company from 50 employees to more than 2,500, driving annual revenue from $15 million to greater than $375 million, and successfully positioning it as the recognized market leader in supply chain with a market valuation of more than $1.4 billion.

"With thousands of individuals having benefited from our training course, numerous successful pilot projects with major retailers and a rapidly growing list of interested retailers, it is time to ramp up our business to help lead the transformation of this industry," said Huntsman. "We are excited, but not surprised, to have attracted these talented, ethical, and experienced professionals who are passionate about our company and its mission."

Mitchell commented, "CEC has developed a more efficient, more economical and more compassionate way to manage retail theft. Our vision for handling petty crimes will produce multi-billion dollar benefits for retailers, the justice system, taxpayers and communities. With the courts and prosecutors buried in cases, cities and towns burdened with budget cuts and crime, and retailers struggling to compete in a difficult economy, it's time for a disruptive solution that truly lessens these burdens while giving hope to individual, industries and communities. We have assembled a world-class team of industry, business and technology experts who are ready to take CEC to the next level and build upon the company's early success."

Executive Bios
Richard Haddrill
Haddrill is currently the Chairman of the Board of Bally Technologies (BYI), a successful billion dollar global company providing sophisticated technology and services to the gaming industry. Haddrill also served as CEO of Bally Technologies from 2004 to 2012. He came to Bally Technologies from Manhattan Associates (MANH) where he was CEO for five years. Prior to Manhattan Associates, Haddrill was CEO of Powerhouse Technologies, Inc (PWRH). He has also served on the board of directors for six public companies and three venture-backed businesses. Haddrill joins Mitchell and Huntsman and successful business executives Glenn Bingham and entrepreneur Curt Bracken to comprise the Board of Directors.

Jeff Powers
Powers has more than 28 years of experience in sales and sales leadership positions serving the retail loss prevention industry, most recently as vice president of sales at Verint Video Services. He has also worked in senior leadership sales and business development roles with Biometric Access Company, ThingMagic and Sensormatic Electronics.

Grover Trask
Trask is special counsel in Best Best & Krieger LLP's Municipal Law practice group where he leads the firm's public policy and ethics sub-practice group. Trask served for nearly a quarter century as Riverside County District Attorney and 32 years as a prosecutor. As District Attorney, he headed the fourth largest District Attorneys office in California with an annual budget of $85 million and a staff of over 800 people, including 256 attorneys. Trask received his Jurist Doctorate from the University of San Diego.

Mike McInelly
McInelly joins CEC after working at Adobe as Industry Strategy & Marketing Manager. He previously worked at Microsoft Corporation where he created first-ever sophisticated multivariate statistical analysis at Microsoft to predict attrition across custom populations. While at Microsoft he was awarded the top MBA intern. McInelly earned an MBA from Brigham Young University, where he was awarded the prestigious Hawes award for finishing among the top 5 percent of MBA graduates.

About CEC
CEC works with individuals, retailers, government officials, law enforcement agencies, security firms, parents and schools to provide a successful, equitable and more efficient alternative to judicial prosecution. Using innovative technology and proven online educational tools, CEC is building accountability that drives changes, unites communities and promotes trust. CEC's retail loss prevention program reduces shrink, enhances retailers' loss prevention efforts without adding any costs or complexities to current programs, and decreases government workload related to petty crimes. The program also includes a self-guided online life skills course that provides offenders with the tools and training they need to move beyond past mistakes. For more information, visit

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Media Contact:
Kevin Wilson