Growing Child Care Franchise, Primrose Schools(R), Announces Plans to Add Nine New Preschools Throughout the St. Louis Market

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| Source: Primrose Schools Franchising Co

ST. LOUIS, June 19, 2013 (GLOBE NEWSWIRE) -- Primrose Schools, a nationally accredited private preschool franchise with more than 260 locations across the country, announced plans to open nine new schools throughout St. Louis, MO market in the next five years. Company executives identified key communities throughout Dardenne Prairie, O'Fallon, St. Peters, St. Charles, Chesterfield, Creve Coeur, Ballwin, Wildwood, and Manchester for expansion after uncovering a shortage of high-quality child care providers in these areas.

Primrose franchise agreements have already been signed for one new school in Dardenne Prairie.

Primrose Schools will offer its exclusive Balanced Learning® curriculum, which addresses multiple aspects of growth and learning: social, emotional, cognitive, creative and physical skills. The program, designed for children ages 6 weeks to 5 years old, includes a blend of child-initiated and teacher-guided activities with an emphasis on age-appropriate literacy, math and character development skills.

"The Primrose experience is all about providing the right foundation for our children and peace of mind for their parents," said Darin Harris, COO of Primrose School Franchising Company. "We do this through our caring and nurturing culture, our distinct curriculum, our adherence to the highest standards of excellence in education and our partnership with parents. In order to bring a premier educational child care experience to St. Louis we are recruiting franchise owners who share our vision, values, love for children and dedication to high quality early childhood education."

Primrose executives are actively scouting real estate throughout the area and meeting with aspiring business owners to independently own and operate the new schools. Each Primrose school location will positively impact the St. Louis economy by creating approximately 25-30 new jobs and awarding approximately $2 million to $2.5 million in local development contracts.

Primrose Schools expects to award another 30 schools in 2013, growing to approximately 312 schools nationwide by the end of 2014.

About Primrose Schools

Founded in 1982, Primrose Schools is the nation's leader in providing a premier educational child care experience in more than 250 schools in 17 states. Each Primrose school is independently owned and operated by our Franchise Owners. They partner with parents to help children build the right foundation for future learning and life, and offer an environment that helps children have fun while nurturing Active Minds, Healthy Bodies and Happy Hearts®.

The Balanced Learning® System, consistently delivered in all Primrose Schools nationwide, is designed to provide high quality educational experiences to support children's social-emotional, cognitive, creative and physical development.  It is made up of an exclusive standards-based curriculum that enables teachers to help children gain the knowledge and skills that will enable them to move successfully from one level of development to the next as well-rounded individuals. The system also offers developmentally appropriate materials and equipment for all classrooms; multiple forms of assessment; and extensive training for teachers.

Primrose is the first early childhood education organization in the country to receive AdvancED Corporation Systems Accreditation under the new Standards for Quality Early Learning Schools. This accreditation ensures all Primrose schools meet the highest quality standards and shows they are continually improving student learning. Primrose Schools stands behind its commitment to deliver an exceptional early childhood experience with the Primrose Guarantee, a parent's assurance of complete satisfaction. For more information, visit www.PrimroseSchools.com. Anyone looking for an education franchise opportunity can learn more at www.PrimroseFranchise.com.

Monica Rutkowski, Fishman Public Relations
(847) 945-1300 or