NEW YORK, Aug. 5, 2013 (GLOBE NEWSWIRE) -- SoundView Advisory Group, an investment research and advisory boutique focused on emerging technology, and JCIR, an award-winning investor relations and strategic corporate communications firm, today announced the launch of Strat-IPAD, a set of complementary solutions that deliver value-added investor positioning, strategic counsel and other services to publicly traded and pre-IPO emerging companies. Strat-IPAD combines both firms' long-term records of success to bring a holistic approach to developing clients' capital markets strategies to enhance their interactions and relationships with stakeholders including investors, customers, regulators and employees.
Strat-IPAD represents an integrated, comprehensive approach built around four complementary practice areas – institutional-quality research, capital markets advice, investor/corporate communications and strategic counsel. Together, these services provide clients the actionable intelligence, insightful analysis and practical tools they need to help their organizations grow and thrive. SoundView publishes independent and in-depth research that reaches thousands of institutional and retail investors through Bloomberg, Reuters, Seeking Alpha and other information distributors while collaborating with professionals at JCIR to develop corporate messaging, positioning and proactive programs that are seamlessly integrated with corporate strategy and the achievement of near- and long-term objectives.
"The challenge of many emerging companies is ensuring that the significant market potential around new and potentially disruptive technology is well understood and valued by investors," said Kris Tuttle, Director of Research at SoundView Advisory. "Through our collaboration with JCIR, Strat-IPAD clients receive a coordinated range of investor positioning and communications services as well as credible independent research with broad distribution, active business development, capital markets advice and direct feedback. JCIR and SoundView bring together a history of client performance and success in their respective areas and both recognized the need for a more complete, effective and high quality offering – Strat-IPAD is that solution."
"We are excited to be working with Kris and the team at SoundView to deliver coordinated, results-oriented investor relations and positioning, strategic advisory, and business development services," said Joseph Jaffoni, Founder of JCIR. "Strat-IPAD leverages management's time to allow it to focus on driving shareholder value. By bringing together professional teams with decades of proven experience in their respective areas of practice, we develop appropriate programs of action that help emerging companies achieve improved capital market awareness, visibility, valuation and other drivers of their success."
SoundView and JCIR will be embarking on joint capabilities pitches to companies and potential capital markets partners to highlight the increased visibility within the capital markets and access to business development opportunities that clients can realize from this unique, integrated suite of services.
More information on Strat-IPAD can be found at www.strat-ipad.com and background on the practices, experience and successes of SoundView and JCIR is available at www.soundviewadvisory.com and www.jcir.com.
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About SoundView Advisory
SoundView Advisory is a boutique specialized in helping to position the most promising emerging technology companies with investors. The foundation of our success is industry knowledge, investment experience and independent, institutional quality research and insights. Our "reach" goes well beyond traditional investment banks and brokers and our additional strategic advisory services rival those of advisory-only firms and come along with our positioning services. We are based in Boston and New York. Please visit www.soundview.com for more information.
About JCIR
Since 1994, JCIR has been helping its clients generate tangible returns from their interaction with the investment community. JCIR's company-specific programs and proven Investor Relations strategies have helped over three hundred companies build more productive relationships with the professional investment community and the media that cover them. A results-focused firm that provides candid counsel on how to drive value from the Investor Relations process, JCIR's approach to serving our clients ensures consistency of message and continuity of execution.