TAMIL NADU, India, Aug. 13, 2013 (GLOBE NEWSWIRE) -- Thiru Ganesan launches new business venture in solar power titled Chola Power to be based in Tamil Nadu, India.
The philosophy behind Thiru Ganesan's solar power start up is to nourish community wellness, both at the local and global level. It is the company's mission to secure solar wellness for the present and future generations, as the Chola Power slogans states, "Taking you into the solar era."
Thiru Ganesan believes now is the time to make the home and work along with the community as a whole, a place powered by solar energy.
"Energizing your home with solar power will save you money, help your environment, and provide low maintenance," said Ganesan. "Utilizing solar power also helps to make you become semi-independent, possibly entirely, in times of power outages."
Ganesan shared that there are four points of value that inspired him to start up his solar power company; it saves you [the consumer] money, it's environmentally friendly, it affords semi to almost entire independence, and it's low if any maintenance.
Speaking on commercial use, according to Ganesan, "…for companies, going green is an excellent way to demonstrate a commitment to corporate social responsibility." He also included, "Investing in solar power tells your employees, partners, clients and the public that your company intends to be a lasting presence that has a positive effect on our society and environment."
According to Ganesan, the name Chola stands as one of the longest ruling dynasties in Southern India. For him, the dynasty symbolizes prosperity, power, and persistence. The idea behind christening Chola Power with this name is to emphasize on these three elements as part of his core value system. Since he hails from the same part of the country he always has been enchanted by the heroic stories of the Chola reign. So, when he first thought of setting his own business in motion, he knew there could be no other name.
Chola Power is based in Tamil Nadu, India. This is the market that Ganesan has intended to launch from and eventually expand to the global market. His company services residential, commercial, and grid.
Thiru Ganesan presently holds the responsibility of COO and Co-founder at Kyyba. Inc., a Farmington Hills, Michigan, USA, based company with offices in India, and revenue of Rs210 Crores ($35Million). He is responsible for the Strategy and Operations, Development, Marketing, Infrastructure Support, Training and HR operations of the organization. He is skilled in software development, staff augmentation, Turn Key solutions and business process outsourcing. Being a Software Engineer turned entrepreneur, he has extensive passion for building companies from the ground up.
More information on Chola Power go to www.cholapower.in and/or www.facebook.com/cholasolar. Follow them on Twitter @CholaSolar.