BOSTON, MA--(Marketwired - Oct 15, 2013) -  Aberdeen Group, a Harte-Hanks Company (NYSE: HHS), today announced the publication of three new research reports by Dick Csaplar, Senior Research Analyst for the Aberdeen IT Infrastructure/ Virtualization and the Cloud research practice.

"Who is Archiving in the Public Cloud? A Portrait of Cloud Archiving Programs" shows that while small and mid-sized companies are adopting Cloud Archiving at much faster rates than large enterprises, companies that have data- intensive environments store their archives for longer periods of time, preserve larger volumes and different types of data, and are truly the early adopters of Cloud Archiving. To obtain a complimentary copy of this report visit: http://www.aberdeen.com/Aberdeen-Library/8602/AI-public-cloud-archiving.aspx

"Private Clouds: Keeping Corporate IT Relevant" offers the premise that the Cloud and Shadow IT are challenging the traditional corporate IT department by allowing end-users to buy computing services without the knowledge and consent of IT management. A Private Cloud can provide end-users with the enhanced services they are seeking, and offers greater direct control over the services and corresponding costs. Corporate IT seems to be responsive to this trend as they are implementing Private Clouds at an accelerating rate, deploying features that enable end-user involvement more frequently than other aspects of Private Clouds. To obtain a complimentary copy of this report visit: http://www.aberdeen.com/Aberdeen-Library/8649/AI-corporate-private-clouds.aspx

"Who are the Heavy Users of SaaS Applications?" shows that SaaS application usage is wide and growing. Across the board there is general acceptance, with companies from Europe deploying SaaS slightly faster than companies from North America, large enterprises having wider adoption than SMBs and companies, with CRM, email and Human Resource applications leading the way. With such wide and deep adoption enterprises considering hosting or using SaaS applications should feel that they are in good company, as SaaS is no longer a niche Cloud service. To obtain a complimentary copy of this report visit: http://www.aberdeen.com/Aberdeen-Library/8660/AI-public-cloud-users.aspx

About Aberdeen Group, a Harte-Hanks Company
Enabled by its team of 40 research analysts covering 16 industry-sector categories, access to 35,000+ benchmarked enterprise decision makers, and 2.5 million research readers, Aberdeen Group -- a Harte-Hanks Company (NYSE: HHS) -- is the trusted advisor to global technology markets, providing corporations with insights that drive IT decisions. Aberdeen's independent, fact-based research and market intelligence is used by the Fortune 1000, Global 500, and Software 500.

Aberdeen has offices in Boston and London. Harte-Hanks operates 25 offices in the United States, and has locations throughout Asia-Pacific, Europe, and Latin America. 

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