Betsson launches 1X2 (EttKryssTvå)


Betsson AB’s operating subsidiary is today launching 1X2 (EttKryssTvå), a
product that could be seen as one of the biggest changes in the Swedish gaming
market in 80 years.

In 1X2 the customer bets on the outcome in 13 selected football matches with
payout on 10, 11, 12 and 13 correct picks. The payout is guaranteed on both 10,
11, 12 and 13 correct picks, which is unique compared to other similar products
on the market. The payout is odds based and not pool based, which means that it
is determined by the player's own skill and not by how other players bet or if
more players have the same, correct bets. The payout amount for 13 correct picks
is reported before the game, which means that there will be no negative
surprises on the payout.

"Betsson thanks Svenska Spel for 80 years with the pool based game Stryktipset
but now it’s time for another product, a better product. 1X2 is a more modern
and more fair game where skill is highly rewarded." Says Magnus Silfverberg, CEO
of Betsson AB.

Betsson AB expects the new product to contribute to increased customer intake
already during 2013.

For further information, please contact:

Magnus Silfverberg, CEO and President Betsson AB (publ), phone: +46 (0)8 506 403
00 or magnus.silfverberg@betssonab.com.
Betsson AB’s Core Business consists of owning and administering shareholdings in
companies which, themselves or through partners, offer gaming to the end users
via the internet. Betsson AB owns Betsson Malta which operates gaming to the end
users either through their own websites or through partnerships. Betsson Malta
offers Poker, Casino, Sportsbook, Scratch Cards, Bingo and Games. The
customers come primarily from the Scandinavian countries and other parts of
Europe. Betsson AB is listed on NASDAQ OMX Nordic Mid Cap List, (BETS).

Attachments

10253575.pdf