Sweden, 2014-01-28 09:55 CET (GLOBE NEWSWIRE) -- ZetaDisplay is making a comprehensive and focused investment in the Android operating system for its next generation of Last Meter Marketing and Digital Signage media platforms.
In order to meet both today's and tomorrow's requirements for a flexible and future-proof media platform for Digital Signage, ZetaDisplay is implementing a comprehensive investment in Android. By selecting Android as the operating system, ZetaDisplay and its clients will obtain a large amount of flexibility and freedom of choice when setting up a modern communications channel. With Android as its base, ZetaDisplay gets completely new possibilities to offer solutions within interactivity, which takes the company and its clients to new heights. Android also offers ZetaDisplay's clients a more standardised media platform that is open and easier to integrate with other Android-based products.
"A media platform based on modern Android technology gives ourselves and our clients possible access to the whole of the global Android world's future progress. Already today can we see a trend whereby with our media platform we can communicate with tablets and smart phones in various contexts. An investment in our Android-based media platform is also more future-proofed for our clients, as they can integrate into software from other suppliers and not become locked into a closed communications environment," says Leif Liljebrunn, CEO of ZetaDisplay AB (publ).
ZetaDisplay is in an expansive phase and has positioned itself in the market by being able to show markedly improved customer communication and increased sales for its clients with the aid of the company’s media platform for Last Meter Marketing and Digital Signage.
ZetaDisplay is a leading supplier of Last Meter Marketing and Digital Signage to major chains in the retailing and service sectors. The company has over 40 employees, and sales offices located in Sweden, Denmark, Norway, Finland, Estonia and the Netherlands.
For more information please contact:
ZetaDisplay AB (publ)
CEO Leif Liljebrunn
Telephone: +46 70 845 80 52
E-mail: leif.liljebrunn@zetadisplay.com
About ZetaDisplay
ZetaDisplay is a leading supplier of Digital Signage to major chains in the retailing and service sectors of the European market. The head office is in Sweden and there are sales offices located in Denmark, Norway, Finland, Estonia and the Netherlands. Since April 2011 the company’s shares have been traded on NASDAQ OMX First North Premier, using the ZETA abbreviation. The Certified Adviser is Erik Penser Bankaktiebolag and the liquidity guarantor is Pareto Öhman. More information can be found at http://www.zetadisplay.com
About Digital Signage and multi-channel communication
ZetaDisplay defines Digital Signage as a system for advertising, profiling and retail store communication, which forwards audio, images and film related to retail stores and information in the public environment. A Swedish name for Digital Signage translates as digital retailing communications. Solutions based on digital displays form a large part of the market, but development is proceeding towards the utilisation of more digital channels to communicate customer offers and other information. This is a matter of solutions that are integrated into social media and web sites, and apps for smart mobile phones and tablets which create interaction with customers. Development is also progressing towards integrating solutions with retailers’ cash desks for automatic price updating and the automatic switching of offers on the digital displays.