DGAP-News: NASDAQ OMX's GlobeNewswire Forms Strategic Alliance With Hispanicize Wire to Reach Nation's Largest Minority Community

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| Source: EQS Group AG
DGAP-News: The NASDAQ OMX Group, Inc. /
NASDAQ OMX's GlobeNewswire Forms Strategic Alliance With Hispanicize
Wire to Reach Nation's Largest Minority Community

12.02.2014 / 14:00

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The Alliance Strengthens GlobeNewswire's Strategic Distribution Channels to Key
Demographic 

NEW YORK, 2014-02-12 14:00 CET (GLOBE NEWSWIRE) --
NASDAQ OMX's (Nasdaq:NDAQ) GlobeNewswire announced today that it has entered
into an agreement with Hispanicize Wire to provide clients with targeted and
comprehensive press release distribution reaching U.S. Hispanic journalists,
bloggers and cultural influencers. 

'Hispanicize Wire stands apart with in-depth media, social media and influencer
reach that are both impressive and unparalleled in the industry,' said Gaugarin
Oliver, Vice President of PR Solutions, Corporate Solutions, NASDAQ OMX. 'This
alliance strengthens our strategic distribution channels to a key demographic
of 53 million Hispanic Americans that are increasingly vital to our clients in
public relations, public affairs and investor relations as well as their
clients.' 

Under the terms of the agreement, Hispanicize Wire will handle GlobeNewswire's
Hispanic market focused press release distribution and Hispanicize Wire will
offer its clients GlobeNewswire's non-U.S. Hispanic press release distribution. 

'We're incredibly honored to partner with NASDAQ OMX and GlobeNewswire, two
highly trusted brands who are synonymous with business and media,' said Manny
Ruiz, Chairman of the Hispanicize brand of companies that includes Hispanicize
Wire, Hispanicize 2014, Latina Mom Bloggers, Being Latino and the Hispanic PR
Blog. 'The GlobeNewswire platform will provide our clients with additional
services and distribution reach that will help us fully serve all of our
clients' Hispanic and non-Hispanic communications service needs.' 

Key advantages GlobeNewswire will offer its clients through Hispanicize Wire
include: 

  -- Comprehensive Targeting of Hispanic Media and Bloggers: Hispanicize Wire
     offers comprehensive national, state and city-specific press release
     distribution to U.S. Hispanic/Puerto Rico media and bloggers.
  -- Industry-Specific Distributions: In addition to being able to geo target
     press releases, Hispanicize Wire also allows clients to send content to
     media and bloggers by 17 specific categories of news they are subscribed to
     receive such as entertainment, business and health.
  -- Exclusive, In-depth Hispanic Social Media Reach: As one of the hallmark
     features and standard services, Hispanicize Wire offers exclusive
     proprietary social media distribution through many of the most highly
     influential social media platforms on Twitter, Facebook and LinkedIn.
  -- A Full Scale Multimedia Platform: The Hispanicize Wire platform features a
     socially-wired, beautifully designed, bilingual web site
     (HispanicizeWire.com) that allows clients to post photos, YouTube videos,
     PDFs, biographies, presentations, brochures and more.
  -- Expanding Online Reach: Hispanicize Wire's growing network of Hispanic
     online news placements includes a growing number of exclusive placements
     with leading U.S. Hispanic and Puerto Rico news and blog web sites.
  -- SEO-enhanced and Socially Savvy Press Release: - HispanicizeWire.com is
     designed with SEO-enhanced multimedia features that help get content
     indexed by major search engines such as Bing, Google and Yahoo in Spanish
     and English. The HispanicizeWire.com portal is also a news source to many
     consumers in addition to journalists and bloggers.
  -- An Experienced Wire Management Team: Hispanicize Wire is found and operated
     by the core management team that established and later sold the industry's
     first Hispanic press release wire service to British media conglomerate
     United Business Media in 2008. The veteran wire team includes Bill Gato,
     Manny Ruiz, Cristy Clavijo-Kish, Yosmay Valdivia, Danny Correa and
     Katherine Johnson, the most seasoned wire service team in the Hispanic
     media industry.

Key advantages Hispanicize Wire will offer its clients through GlobeNewswire
include: 

  -- Traditional Press Release Distribution via the Associated Press:  A wide
     variety of national, regional, state, and city distribution circuits are
     available through GlobeNewswire. All U.S. distribution circuits reach the
     editorial newsrooms of mainstream media such as national and regional
     newspapers, broadcast and online media.
  -- Thousands of Online Reach: Through direct relationships with online media
     and hundreds of RSS feeds, press releases reach and can be posted on
     thousands of websites such as Yahoo!, MSN Money, Reuters.com, New York
     Times, CNBC.com, etc.
  -- Complimentary Selection of Trades:  Over 300+ industry trades distribution
     are available with the purchase of traditional press release service.
     NASDAQ Corporate Solutions owns and operates a renowned media contact
     database, MyMediaInfo, which is also available for clients to subscribe to.
  -- Timely Disclosure of Regulatory Press Release: Simultaneous distribution to
     media outlets, financial desktops/data terminals and professional databases
     such as Thomson Reuters, Bloomberg, and Dow Jones.
  -- Logo Placement via Times Square Tower: At a small additional fee, company
     logo and abstract of press release will be showcased on the NASDAQ tower at
     the Times Square in New York City approximately 6 times during a business
     day that a release is distributed.
  -- Global Press Release Distribution Capability: With strong affiliation with
     reputable international distribution partners, GlobeNewswire operates a
     global distribution network which offers a wide variety of distribution
     circuits to reach global media outlets and investment communities
     efficiently.
  -- Photo Distribution via Associated Press: Through AP satellite technology,
     photos are delivered directly to photo editors in over 1,500 newsrooms in
     the U.S. with advanced searching capabilities that allow editors to find
     photos that closely match their needs.

About NASDAQ OMX

NASDAQ OMX (Nasdaq:NDAQ) is a leading provider of trading, exchange technology,
information and public company services across six continents. Through its
diverse portfolio of solutions, NASDAQ OMX enables customers to plan, optimize
and execute their business vision with confidence, using proven technologies
that provide transparency and insight for navigating today's global capital
markets. As the creator of the world's first electronic stock market, its
technology powers more than 80 marketplaces in 50 countries, and approximately
1 in 10 of the world's securities transactions. NASDAQ OMX is home to more than
3,300 listed companies with a market value of over $7 trillion and more than
10,000 corporate clients. To learn more, visit www.nasdaqomx.com 

About GlobeNewswire

GlobeNewswire, a NASDAQ OMX Company, is one of the world's largest newswire
distribution networks. It specializes in the delivery of corporate press
releases, financial disclosures and multimedia content to the media, investment
community, individual investors and the general public. Utilizing the latest in
communications technology, GlobeNewswire's multi-channel delivery network
provides real-time, simultaneous access to key audiences around the globe,
including daily newspapers, wire services, online services, databases, trade
publications, institutional and individual investors, and consumers. Large
public corporations, small businesses, professional organizations and PR
agencies rely on GlobeNewswire to broadcast their most market moving news to a
worldwide audience. For more information, visit www.globenewswire.com or call
(800) 307.6627 or +1 (310) 642-6930. 

About Hispanicize Wire

Miami-based Hispanicize Wire (http://www.HispanicizeWire.com) is an innovative
and economical multimedia press release distribution platform tailored to serve
small businesses, brands, marketing agencies and non-profit organizations.
Hispanicize Wire offers comprehensive national, state and city-specific
distributions to U.S. Hispanic/Puerto Rico media and bloggers. The Latino
newswire platform offers clients a wide range of budget-friendly multimedia
capabilities and online guaranteed placements that are priced at a fraction of
what traditional wire services cost and include the industry's only in-depth
Hispanic Social Media Reach. Hispanicize Wire is part of the Hispanicize brand
of companies that include the annual Hispanicize event, Hispanicize digital,
the Latina Mom Bloggers network, the Hispanic PR Blog, Being Latino and
DigiBunch. Hispanicize Wire is 100-percent Latino-owned and operated company
with a second satellite office in Los Angeles. 

Follow Hispanicize Wire on Twitter @HispanicizeWire and on Facebook at
http://www.facebook.com/hispanicizewire 

Cautionary Note Regarding Forward-Looking Statements

The matters described herein contain forward-looking statements that are made
under the Safe Harbor provisions of the Private Securities Litigation Reform
Act of 1995. These statements include, but are not limited to, statements about
Globe Newswire and NASDAQ OMX's products and offerings. We caution that these
statements are not guarantees of future performance. Actual results may differ
materially from those expressed or implied in the forward-looking statements.
Forward-looking statements involve a number of risks, uncertainties or other
factors beyond NASDAQ OMX's control. These factors include, but are not limited
to factors detailed in NASDAQ OMX's annual report on Form 10-K, and periodic
reports filed with the U.S. Securities and Exchange Commission. We undertake no
obligation to release any revisions to any forward-looking statements. 

NDAQG


         CONTACT: Media Contacts:
         
         NASDAQ OMX
         Ryan Wells
         +1 (212) 231-5541 (office)
         +1 (646) 581-4286 (mobile)
         Ryan.Wells@NASDAQOMX.com
         
         Hispanicize Wire
         Michelle Jerrier (@DavEllePR)
         +1 (917) 370-6016
         michelle@davellepr.com
News Source: NASDAQ OMX


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Language:    English                     
Company:     The NASDAQ OMX Group, Inc.  
 
 
             United States               
ISIN:        US6311031081                
 
 
End of News    DGAP News-Service  
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