DGAP-News: The NASDAQ OMX Group, Inc. /
NASDAQ OMX's GlobeNewswire Forms Strategic Alliance With Hispanicize
Wire to Reach Nation's Largest Minority Community
12.02.2014 / 14:00
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The Alliance Strengthens GlobeNewswire's Strategic Distribution Channels to Key
Demographic
NEW YORK, 2014-02-12 14:00 CET (GLOBE NEWSWIRE) --
NASDAQ OMX's (Nasdaq:NDAQ) GlobeNewswire announced today that it has entered
into an agreement with Hispanicize Wire to provide clients with targeted and
comprehensive press release distribution reaching U.S. Hispanic journalists,
bloggers and cultural influencers.
'Hispanicize Wire stands apart with in-depth media, social media and influencer
reach that are both impressive and unparalleled in the industry,' said Gaugarin
Oliver, Vice President of PR Solutions, Corporate Solutions, NASDAQ OMX. 'This
alliance strengthens our strategic distribution channels to a key demographic
of 53 million Hispanic Americans that are increasingly vital to our clients in
public relations, public affairs and investor relations as well as their
clients.'
Under the terms of the agreement, Hispanicize Wire will handle GlobeNewswire's
Hispanic market focused press release distribution and Hispanicize Wire will
offer its clients GlobeNewswire's non-U.S. Hispanic press release distribution.
'We're incredibly honored to partner with NASDAQ OMX and GlobeNewswire, two
highly trusted brands who are synonymous with business and media,' said Manny
Ruiz, Chairman of the Hispanicize brand of companies that includes Hispanicize
Wire, Hispanicize 2014, Latina Mom Bloggers, Being Latino and the Hispanic PR
Blog. 'The GlobeNewswire platform will provide our clients with additional
services and distribution reach that will help us fully serve all of our
clients' Hispanic and non-Hispanic communications service needs.'
Key advantages GlobeNewswire will offer its clients through Hispanicize Wire
include:
-- Comprehensive Targeting of Hispanic Media and Bloggers: Hispanicize Wire
offers comprehensive national, state and city-specific press release
distribution to U.S. Hispanic/Puerto Rico media and bloggers.
-- Industry-Specific Distributions: In addition to being able to geo target
press releases, Hispanicize Wire also allows clients to send content to
media and bloggers by 17 specific categories of news they are subscribed to
receive such as entertainment, business and health.
-- Exclusive, In-depth Hispanic Social Media Reach: As one of the hallmark
features and standard services, Hispanicize Wire offers exclusive
proprietary social media distribution through many of the most highly
influential social media platforms on Twitter, Facebook and LinkedIn.
-- A Full Scale Multimedia Platform: The Hispanicize Wire platform features a
socially-wired, beautifully designed, bilingual web site
(HispanicizeWire.com) that allows clients to post photos, YouTube videos,
PDFs, biographies, presentations, brochures and more.
-- Expanding Online Reach: Hispanicize Wire's growing network of Hispanic
online news placements includes a growing number of exclusive placements
with leading U.S. Hispanic and Puerto Rico news and blog web sites.
-- SEO-enhanced and Socially Savvy Press Release: - HispanicizeWire.com is
designed with SEO-enhanced multimedia features that help get content
indexed by major search engines such as Bing, Google and Yahoo in Spanish
and English. The HispanicizeWire.com portal is also a news source to many
consumers in addition to journalists and bloggers.
-- An Experienced Wire Management Team: Hispanicize Wire is found and operated
by the core management team that established and later sold the industry's
first Hispanic press release wire service to British media conglomerate
United Business Media in 2008. The veteran wire team includes Bill Gato,
Manny Ruiz, Cristy Clavijo-Kish, Yosmay Valdivia, Danny Correa and
Katherine Johnson, the most seasoned wire service team in the Hispanic
media industry.
Key advantages Hispanicize Wire will offer its clients through GlobeNewswire
include:
-- Traditional Press Release Distribution via the Associated Press: A wide
variety of national, regional, state, and city distribution circuits are
available through GlobeNewswire. All U.S. distribution circuits reach the
editorial newsrooms of mainstream media such as national and regional
newspapers, broadcast and online media.
-- Thousands of Online Reach: Through direct relationships with online media
and hundreds of RSS feeds, press releases reach and can be posted on
thousands of websites such as Yahoo!, MSN Money, Reuters.com, New York
Times, CNBC.com, etc.
-- Complimentary Selection of Trades: Over 300+ industry trades distribution
are available with the purchase of traditional press release service.
NASDAQ Corporate Solutions owns and operates a renowned media contact
database, MyMediaInfo, which is also available for clients to subscribe to.
-- Timely Disclosure of Regulatory Press Release: Simultaneous distribution to
media outlets, financial desktops/data terminals and professional databases
such as Thomson Reuters, Bloomberg, and Dow Jones.
-- Logo Placement via Times Square Tower: At a small additional fee, company
logo and abstract of press release will be showcased on the NASDAQ tower at
the Times Square in New York City approximately 6 times during a business
day that a release is distributed.
-- Global Press Release Distribution Capability: With strong affiliation with
reputable international distribution partners, GlobeNewswire operates a
global distribution network which offers a wide variety of distribution
circuits to reach global media outlets and investment communities
efficiently.
-- Photo Distribution via Associated Press: Through AP satellite technology,
photos are delivered directly to photo editors in over 1,500 newsrooms in
the U.S. with advanced searching capabilities that allow editors to find
photos that closely match their needs.
About NASDAQ OMX
NASDAQ OMX (Nasdaq:NDAQ) is a leading provider of trading, exchange technology,
information and public company services across six continents. Through its
diverse portfolio of solutions, NASDAQ OMX enables customers to plan, optimize
and execute their business vision with confidence, using proven technologies
that provide transparency and insight for navigating today's global capital
markets. As the creator of the world's first electronic stock market, its
technology powers more than 80 marketplaces in 50 countries, and approximately
1 in 10 of the world's securities transactions. NASDAQ OMX is home to more than
3,300 listed companies with a market value of over $7 trillion and more than
10,000 corporate clients. To learn more, visit www.nasdaqomx.com
About GlobeNewswire
GlobeNewswire, a NASDAQ OMX Company, is one of the world's largest newswire
distribution networks. It specializes in the delivery of corporate press
releases, financial disclosures and multimedia content to the media, investment
community, individual investors and the general public. Utilizing the latest in
communications technology, GlobeNewswire's multi-channel delivery network
provides real-time, simultaneous access to key audiences around the globe,
including daily newspapers, wire services, online services, databases, trade
publications, institutional and individual investors, and consumers. Large
public corporations, small businesses, professional organizations and PR
agencies rely on GlobeNewswire to broadcast their most market moving news to a
worldwide audience. For more information, visit www.globenewswire.com or call
(800) 307.6627 or +1 (310) 642-6930.
About Hispanicize Wire
Miami-based Hispanicize Wire (http://www.HispanicizeWire.com) is an innovative
and economical multimedia press release distribution platform tailored to serve
small businesses, brands, marketing agencies and non-profit organizations.
Hispanicize Wire offers comprehensive national, state and city-specific
distributions to U.S. Hispanic/Puerto Rico media and bloggers. The Latino
newswire platform offers clients a wide range of budget-friendly multimedia
capabilities and online guaranteed placements that are priced at a fraction of
what traditional wire services cost and include the industry's only in-depth
Hispanic Social Media Reach. Hispanicize Wire is part of the Hispanicize brand
of companies that include the annual Hispanicize event, Hispanicize digital,
the Latina Mom Bloggers network, the Hispanic PR Blog, Being Latino and
DigiBunch. Hispanicize Wire is 100-percent Latino-owned and operated company
with a second satellite office in Los Angeles.
Follow Hispanicize Wire on Twitter @HispanicizeWire and on Facebook at
http://www.facebook.com/hispanicizewire
Cautionary Note Regarding Forward-Looking Statements
The matters described herein contain forward-looking statements that are made
under the Safe Harbor provisions of the Private Securities Litigation Reform
Act of 1995. These statements include, but are not limited to, statements about
Globe Newswire and NASDAQ OMX's products and offerings. We caution that these
statements are not guarantees of future performance. Actual results may differ
materially from those expressed or implied in the forward-looking statements.
Forward-looking statements involve a number of risks, uncertainties or other
factors beyond NASDAQ OMX's control. These factors include, but are not limited
to factors detailed in NASDAQ OMX's annual report on Form 10-K, and periodic
reports filed with the U.S. Securities and Exchange Commission. We undertake no
obligation to release any revisions to any forward-looking statements.
NDAQG
CONTACT: Media Contacts:
NASDAQ OMX
Ryan Wells
+1 (212) 231-5541 (office)
+1 (646) 581-4286 (mobile)
Ryan.Wells@NASDAQOMX.com
Hispanicize Wire
Michelle Jerrier (@DavEllePR)
+1 (917) 370-6016
michelle@davellepr.com
News Source: NASDAQ OMX
End of Corporate News
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Language: English
Company: The NASDAQ OMX Group, Inc.
United States
ISIN: US6311031081
End of News DGAP News-Service
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252315 12.02.2014
DGAP-News: NASDAQ OMX's GlobeNewswire Forms Strategic Alliance With Hispanicize Wire to Reach Nation's Largest Minority Community
| Source: EQS Group AG