DGAP-News: Sequential Brands Group Announces Major European Expansion for William Rast


DGAP-News: Sequential Brands Group /
Sequential Brands Group Announces Major European Expansion for William
Rast

26.02.2014 / 15:00

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New Spring 2014 Collection Launches With Key Retailers in the United Kingdom,
Germany, Switzerland, and Italy 

NEW YORK, 2014-02-26 15:00 CET (GLOBE NEWSWIRE) --
Sequential Brands Group, Inc. (Nasdaq:SQBG) ('Sequential' or the 'Company')
today announced the expansion of William Rast, the fashion brand co-founded by
Justin Timberlake and Trace Ayala, in premiere department stores and specialty
stores across Europe. 

Photos accompanying this release are available at

http://www.globenewswire.com/newsroom/prs/?pkgid=23801

http://www.globenewswire.com/newsroom/prs/?pkgid=23802

Beginning in March 2014, key European retailers including Appelrath-Cupper
(Germany), Manor (Switzerland), USC (London), Gorgens-Gruppe (Germany) and
premium online stores Zalando (Germany) and Yoox (Italy) will debut the new
William Rast Spring 2014 collection with further stores launching in the Fall. 

'We're excited to reintroduce the new William Rast collection internationally,
especially with such premium European retailers,' said Trace Ayala, co-founder
of William Rast. 'As much as the collection has evolved, the look and feel has
stayed true to our Tennessee roots and continues to offer a fresh modern
approach to Americana fashion that we're confident the European market will
embrace,' added Ayala. 

Co-founder Justin Timberlake's 20/20 Experience world tour comes to Europe
simultaneously with the product launch this spring. 

Following the success of last year's all-door launch at Hudson's Bay department
stores in Canada, the European rollout is directly in line with Sequential's
global strategy of focusing on international growth for the brand in new
markets such as Asia, Latin America, and the Middle East. 

William Rast categories currently include men's and women's sportswear, Men's
and Women's denim, and outerwear, as well as men's bags, belts and small
leather goods. 

ABOUT WILLIAM RAST

The WILLIAM RAST brand was born in 2005 in Los Angeles, California, co-founded
by Justin Timberlake and his life-long friend and business partner, Trace
Ayala. William Rast is valued for delivering quality, fashion forward design
and premium fit, and has become a staple for denim fans worldwide. Grounded in
the iconography of American denim heritage and biker culture, yet re-packaged
and presented in a contemporary context, WILLIAM RAST channels the renewed
confidence and vision of people all over the world today. WILLIAM RAST combines
the authentic qualities of American heritage with modern and sophisticated
fits, fabrics, washes and techniques. 

ABOUT SEQUENTIAL BRANDS GROUP, INC.

Sequential Brands Group, Inc. (Nasdaq:SQBG) owns, promotes, markets, and
licenses a portfolio of consumer brands that presently include William Rast(r),
People's Liberation(r), DVS(r), Heelys(r), Caribbean Joe(r), Ellen Tracy(r)
REVO(r) and The 
Franklin Mint(r). Sequential seeks to ensure that its brands continue to thrive
and grow by employing strong brand management, design and marketing teams.
Sequential has licensed and intends to license its brands in a variety of
consumer categories to retailers, wholesalers and distributors in the United
States and in certain international territories. For more information, please
visit Sequential's corporate website at: www.sequentialbrandsgroup.com. To
inquire about licensing opportunities, please email: newbusiness@sbg-ny.com. 

Forward-Looking Statements

Certain statements in this press release and oral statements made from time to
time by representatives of the Company are forward-looking statements
('forward-looking statements') that involve risks and uncertainties. For this
purpose, any statements contained in this press release that are not statements
of historical fact may be deemed to be forward-looking statements. When used in
this press release and in documents referenced herein, forward-looking
statements include, without limitation, statements regarding our expectations,
beliefs or intentions that are signified by terminology such as 'subject to,'
'believes,' 'anticipates,' 'plans,' 'expects,' 'intends,' 'estimates,' 'may,'
'will,' 'should,' 'can,' the negatives thereof, variations thereon and similar
expressions. Such forward-looking statements reflect the Company's current
views with respect to future events, based on what the Company believes are
reasonable assumptions; however, such statements are subject to certain risks,
uncertainties and other factors. Our actual results may differ materially from
those anticipated in any forward-looking statements due to known and unknown
risks, uncertainties and other factors. The section entitled 'Risk Factors' set
forth in Item 1A of Part I of our Annual Report on Form 10-K for the year ended
December 31, 2012, in Item 1A of Part II of our Quarterly Report on Form 10-Q
for the quarterly period ended September 30, 2013 and in similar discussions in
our other Securities and Exchange Commission filings, discuss some of the
important risks, uncertainties and other factors that may affect our business,
results of operations and financial condition. The Company's stockholders are
urged to consider such risks, uncertainties and factors carefully in evaluating
the forward-looking statements and are cautioned not to place undue reliance on
such forward-looking statements. Forward-looking statements are not, and should
not be relied upon as, a guarantee of future performance or results, nor will
they necessarily prove to be accurate indications of the times at or by which
any such performance or results will be achieved. As a result, actual outcomes
and results may differ materially from those expressed in forward-looking
statements. The Company is under no obligation to, and expressly disclaims any
such obligation to, update or alter its forward-looking statements, whether as
a result of new information, future events or otherwise. 

The photos are also available at Newscom, www.newscom.com, and via AP
PhotoExpress. 


         CONTACT: Media Contact:
         Jaime Cassavechia
         212-518-4771 x108
News Source: NASDAQ OMX


End of Corporate News

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26.02.2014 Dissemination of a Corporate News, transmitted by DGAP - a
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Language:    English                  
Company:     Sequential Brands Group  
 
 
             United States            
ISIN:        US8173402012             
 
 
End of News    DGAP News-Service  
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