In accordance with section 28 a of the Danish Securities Trading Act, BoConcept Holding A/S is required to publish information regarding trading in BoConcept Holding A/S shares and securities by Executives and persons closely associated with an Executive.
The statement is based on a report which BoConcept Holding A/S has received from one of the Executives on 17 March 2014.
| Name | Preben Bager |
| Reason: | Preben Bager is a board member of the supervisory board of BoConcept Holding A/S |
| Issuer: | BoConcept Holding A/S |
| ISIN | DK0060050201 |
| Designation: | Shares |
| Nature of transaction: | Purchase |
| Trading date: | 17 March 2014 |
| Market: | NASDAQ OMX Copenhagen |
| Number: | 2,614 shares |
| Market price DKK: | DKK 256,310 |
Herning, 17 March 2014
