MQ Holding AB – Interim report

MQ captures market shares and delivers strong earnings increase

Healthy sales in key months combined with Christmas shopping and sales, as well
as early demand for spring fashion generated a strong second quarter for MQ.
Earnings are significantly better than the year-earlier period. The positive
trend from the first quarter continued and improved during the second quarter.

Second quarter (December 2013–February 2014)

  · Net sales amounted to SEK 417 million (396), up 5.3 percent. Sales in
comparable stores increased 3.4 percent (according to the Swedish Retail
Institute Index, the market contracted by 0.4 percent.)
  · The gross margin was 49.6 percent (49.5).
  · Operating profit amounted to SEK 20 million (4), corresponding to an
operating margin of 4.9 percent (0.9).
  · Profit after tax amounted to SEK 14 million (1), corresponding to SEK 0.40
(0.02) per share after dilution.
  · Cash flow from operating activities was SEK 49 million (34).

First six months (September 2013 - February 2014)

  · Net sales amounted to SEK 789 million (760), up 3.8 percent. Sales in
comparable stores increased 1.6 percent (according to the Swedish Retail
Institute Index, the market contracted by 1.3 percent.)
  · The gross margin was 54.5 percent (54.8).
  · Operating profit amounted to SEK 55 million (25), corresponding to an
operating margin of 7.0 percent (3.2).
  · Profit after tax amounted to SEK 39 million (14), corresponding to SEK 1.12
(0.40) per share after dilution.
  · Cash flow from operating activities was 55 million (29).

Events during the second quarter

  · No significant events occurred during the second quarter.

Events after the end of the reporting period

  · MQ’s brand portfolio strengthened in March with three new brands; Sail
Racing, Ilse Jacobsen and A-One.
  · One store in Malmö closed; Malmö entré.

Contact

For further information, please contact:

Christina Ståhl, President and CEO: Tel: +46 (0)31 388 80 10

Tony Siberg, Deputy CEO and CFO: Tel: +46 (0)31 388 84 01
MQ is one of Sweden’s leading retailers of fashion brands. Through a select mix
of proprietary and external brands, MQ offers men’s and women’s clothes with a
high fashion content in attractive stores. The store chain currently comprises
122 stores and the aim is to establish MQ as the leading retailer of fashion
brands in the Nordic region. The MQ share is listed on NASDAQ OMX Stockholm
since 18 June 2010. For more information, please visit our website at www.mq.se.