Information regarding public offer from Blue Canyon Holdings

Blue Canyon Holdings AB (“Blue Canyon Holdings”), controlled by GTCR Investment
X AIV Ltd., announced on 14 February 2014, by way of a press release, a
recommended cash offer (the “Offer”) to the shareholders of Cision AB (publ)
(“Cision”). The Offer was declared unconditional by way of a press release
announced on 18 March 2014.

Blue Canyon Holdings announced on 20 March 2014, by way of a press release,
its decision to increase the Offer from SEK 52 to SEK 55.10 in cash per share
(the “Increased Offer”). In its press release Blue Canyon Holdings made the
following statement as a reference. “In light of a notice received from Cision
pursuant to the transaction agreement between Blue Canyon Holdings and Cision
regarding a possible third party proposal……”.

The statement made by Blue Canyon Holdings has caused uncertainties about the
content of the notice given by Cision to Blue Canyon Holdings. In accordance
with applicable rules for listed companies at the NASDAQ OMX Stockholm stock
exchange, Cision hereby confirms that certain information regarding a potential
competing public offer from Meltwater Holdings B.V regarding all shares in
Cision, including its indicative price to be at least SEK 55 per share in cash
was given to Blue Canyon under confidentiality in accordance with the
Transaction Agreement between Cision and Blue Canyon Holdings. The information
regarding a potential competing offer to be made by Meltwater Holdings was based
on a written letter on 14 March, 2014 from Meltwater Holdings to the board of
directors of Cision, incluing a request for access to a confirmative due
diligence process. After entering into a customary confidentiality agreement,
such access has be granted.

For further information please contact:
Hans-Erik Andersson, Chairman of the Board of Directors of Cision

Can be reached through Angela Elliot
angela.elliot@cision.com, telephone +46 (0)8 507 410 11

Cision AB (publ)
P.O. Box 24194
SE-104 51 Stockholm, Sweden
Corp Identity No. SE556027951401
Telephone: 46 (0)8 507 410 00
http://corporate.cision.com

The information provided herein is such that Cision AB (publ) is obligated to
disclose pursuant to the Swedish Securities Markets Act (SFS 2007:528) and/or
the Swedish Financial Instruments Trading Act (SFS 1991:980). The information
was submitted for publication at 09:20 AM CET on March 21, 2014.

Cision is a leading provider of cloud-based PR software, services and tools for
the marketing and public relations industry. Marketing and PR professionals use
our products to help manage all aspects of their brands – from identifying key
media and influencers to connecting with audiences; monitoring traditional and
social media; and analyzing outcomes. Journalists, bloggers, and other
influencers use Cision’s tools to research story ideas, track trends, and
maintain their public profiles. Cision is present in Europe, North America and
Asia and quoted on the Stockholm Stock Exchange with revenue of approx. SEK 0.9
billion in 2013. For more information, visit
www.cision.com (http://us.cision.com/).