Eniro refines operations, divests Scandinavia Online AS


In line with the continued concentration of its business to digital, local
search, Eniro is selling its shares in Scandinavia Online AS (50.1%) to the
Norwegian part-owner Aller Media AS. The sale will give rise to a capital gain
of approximately SEK 30 M during the first quarter.
Eniro Holding AS today reached an agreement to sell its shares in Scandinavia
Online AS (SOL) to the company’s part-owner, Aller Media AS. SOL is an internet
portal that operates the sol.no start page and the kvasir.no web search service.

For 2013 Eniro’s revenue from SOL amounted to approximately SEK 30 M and EBITDA
to approximately SEK 5 M. Aller Media AS will pay total consideration of
approximately SEK 50 M for Eniro’s 50.1% ownership in the company. Consideration
will be paid in cash in connection with the transfer of the business at the end
of March 2014.

“The divestment of Scandinavia Online AS represents a continuation of our
efforts to refine and concentrate our business to digital, local search,”
comments Johan Lindgren, President and CEO of Eniro. “Consolidation of the brand
portfolio will contribute to more effective allocation of Eniro’s investment
resources to the Company’s growth areas.”

For more information, please contact:
Johan Lindgren, President and CEO, Tel +46 8 553 310 01
Cecilia Lannebo, Head of Investor Relations, Tel: +46 722 208 277, email:
cecilia.lannebo@eniro.com

The information is such that Eniro AB (publ) is required to disclose in
accordance with the Swedish Financial Instruments Trading Act and/or the Swedish
Securities Market Act. The information was submitted for publication at 08.00
CET on March 28, 2014.
Eniro is a search company that aggregates, filters and organizes local
information. Our growth is driven by users’ increasing mobility and multiscreen
behavior, where we are at the forefront with modern technical solutions. For
more than 100 years Eniro has helped people find local information and companies
find customers. Today it is a multiscreen solution – our users search for
information using their smart phones, tablets and desktops. This creates great
business opportunities for us as the local search company. Mobile advertising is
today the fastest growing part of Eniro’s business. Eniro is the local search
engine. A smart shortcut to what you need, no matter where you are or where you
are going.

Eniro is one of the largest search companies in the Nordic region and Poland.
The company has approximately 2,800 employees and has been listed on NASDAQ OMX
Stockholm since 2000. During 2013, Eniro’s revenues amounted to SEK 3,660 M and
EBITDA was SEK 849 M. More than 80 percent of Eniro’s advertising revenues come
from multiscreen channels. The company’s headquarters are located in Stockholm,
Sweden. More on Eniro at www.enirogroup.com.

Eniro – Discover local. Search local.

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