First Citizens Bank Offers No-Cost Cell Phone Protection

Pay Wireless Bill With Personal First Citizens Visa(R) Credit Card, Get Complimentary Cell Phone Protection

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| Source: First Citizens BancShares, Inc.

RALEIGH, N.C., April 14, 2014 (GLOBE NEWSWIRE) -- First Citizens Bank now offers cell phone protection for its personal Visa® credit cardholders.

Customers who charge their monthly wireless phone bills to their personal First Citizens Visa® credit cards automatically receive damage and theft coverage with no additional cost. The benefit covers up to three cell phones on a single plan.

"A cell phone is one of the most essential and expensive items people carry around today, and First Citizens is offering a simple way to protect the investment in this device," said Karla Mizelle, manager of product and channel strategy. "We're excited to offer this complimentary benefit to our cardholders."

"Signing up is easy," Mizelle said. "You're automatically enrolled for cell phone protection just by paying your monthly wireless bill with your eligible First Citizens Visa® credit card. And this benefit is provided with no additional cost."

First Citizens cell phone protection includes coverage levels up to $500 per claim, with a limit of two claims per 12-month period. Customers are responsible for a $50 deductible per claim.

Cell phones that are stolen or damaged are protected. This benefit does not cover cell phones that are lost. Coverage includes the primary line and up to the first two additional lines listed on a customer's monthly cell phone statement.

Cell phone protection coverage begins the first day of the calendar month following the first cellular billing on a First Citizens Visa® credit card. It remains in effect as the cell phone bill continues to be charged to the card each month. (Customers can avoid incurring finance charges on these monthly bills by paying the amount of the bill charged on their credit card in full each month.)

Visit firstcitizens.com/cellphone for all protection benefits terms, conditions and exclusions. Or stop by a First Citizens branch to learn more.

Founded in 1898 and headquartered in Raleigh, N.C., First Citizens Bank serves 17 states and the District of Columbia. First Citizens Bank is a major subsidiary of First Citizens BancShares Inc. (Nasdaq:FCNCA), which has $21 billion in assets and which was ranked in the top 20 by Forbes 2013 Best Banks. For more information, call toll free 1.888.FC DIRECT (1.888.323.4732) or visit firstcitizens.com. First Citizens Bank. Forever First®.

Frank Smith
First Citizens Bank
919.716.4121