DGAP-News: NDP Media Corp / Photo Release -- YeahMobi Says Big Data Allows Mobile Affiliate Platform to Raise App Promotion Results 17.04.2014 / 09:13 --------------------------------------------------------------------- LOS ANGELES, 2014-04-17 09:12 CEST (GLOBE NEWSWIRE) -- YeahMobi's - the global affiliate platform and a subsidiary of NDP Media Corp - annual revenue has reached 70m US dollars according to the third media report. A representative of YeahMobi said that this was great news for the company because they can raise the volume of business in the industry, and crucially with big data they can improve mobile affiliate research and application! Big Data analysis of a game or app's actual downloads to user accounts can harvest valuable data, and can lead to improved promotion results and ultimately get more business. A photo accompanying this release is available at http://www.globenewswire.com/newsroom/prs/?pkgid=24831 A graph accompanying this release is available at http://media.globenewswire.com/cache/30430/file/25898.pdf 'Bigger and more valuable user acquisition is crucial for the global app and game development business. It would be great if we could better apply big data to the mobile affiliate platform, and YeahMobi's success this year with Boyaa's 'Texas Hold 'Em' just goes to prove it,' says CEO Peter Zou. Mainly, the affiliate market has the opportunity to gather a vast amount of data, and can use it in the first instance to select the most effective sales channels. This way, the affiliate platform can save costs and raise products' ROI. At the same time, having detailed analysis helps developing businesses. Not only can it save promotion costs at the early stages, but it can also give feedback on user account movement at the mid-to-late stages, so businesses can adapt their products in good time. For example, businesses can check which game outposts are causing drops in user accounts, and see which stages a user account will play to until it stops paying. A real-time response that provides this sort of data can help businesses to optimize their products and raise their LTV. The combination of these three things - the big data affiliate platform, developing businesses and mobile channels - can promote a mutually beneficial market. CONTACT: Company Name: NDP Media Corp Contact Person: Sfezen Email: summer.wang@yeahmobi.com Phone: +19162593287 Country: China Website: http://www.yeahmobi.com News Source: NASDAQ OMX End of Corporate News --------------------------------------------------------------------- 17.04.2014 Dissemination of a Corporate News, transmitted by DGAP - a company of EQS Group AG. The issuer is solely responsible for the content of this announcement. DGAP's Distribution Services include Regulatory Announcements, Financial/Corporate News and Press Releases. Media archive at www.dgap-medientreff.de and www.dgap.de --------------------------------------------------------------------- Language: English Company: NDP Media Corp United States ISIN: US9903043050 End of News DGAP News-Service --------------------------------------------------------------------- 263703 17.04.2014
DGAP-News: Photo Release -- YeahMobi Says Big Data Allows Mobile Affiliate Platform to Raise App Promotion Results
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