Adaptive Avenue Offers Dynamic Creative Optimization Patent Portfolio for Sale Through Adapt IP Ventures


ST. PAUL, Minn. and RALEIGH, N.C., July 10, 2014 (GLOBE NEWSWIRE) -- Adapt IP Ventures LLC was retained to broker the sale of Adaptive Avenue's patent portfolio related to dynamic creative optimization (DCO) that can be applied to advertising, e-commerce and content distribution environments. The patent portfolio for sale further relates to retrieving multiple URL links and displaying the website / advertising content embedded therein seamlessly in a configurable "slide show." Adapt IP will be presenting the opportunity to acquire this patent portfolio to numerous companies.

"The market is ready to leverage the content granularity that Adaptive Avenue provides for customer-centric experience in mobility and personalization," stated David Quimby, Founder and CEO of Adaptive Avenue. "We look forward to partnering with an acquirer to develop this large and diverse market and realize our vision of 'advanced experience - easily produced.' We're delighted that Adapt IP is brokering our portfolio and we're confident that their expert handling will produce a magnificent result."

Patent Portfolio Overview

  • 2 issued US patents; 1 pending US patent application
  • Envisioned uses: Advertising, e-commerce retailers, search providers, social media platforms, web publishing tools, integrated hardware/software providers, etc.
  • Forward citations: IBM and Sony lead in citing the Adaptive Avenue patent portfolio
  • Priority date as early as October 2000

"The Adaptive Avenue patent portfolio provides advertisers, e-commerce companies and other companies focused on managing and presenting web content with a unique opportunity to acquire and manage a patent portfolio with proven, deployed underlying technology," said Grant Moss, Founder & President of Adapt IP Ventures. "We have successfully sold numerous patent families in this market over the last 6 months and expect considerable interest in this patent portfolio."

To receive more information about this acquisition opportunity, please contact Grant Moss at grant@adaptipventures.com.

About Adaptive Avenue Associates, Inc.

Adaptive Avenue Associates, Inc., d/b/a Adaptive Avenue, is based in St. Paul, Minnesota. Adaptive Avenue is an early-stage company with beta-tested software-as-a-service application software. A commercial-scale version of the software is under development and strategic business-development relationships are in place. The company's software product utilizes one or more claimed features of the portfolio patents. www.adaptiveavenue.com

About Adapt IP Ventures, LLC

Adapt IP Ventures is a patent brokerage firm that provides advisory services to assist innovative firms in selling and extracting value from their patents. Knowing that each transaction can be unique, Adapt IP Ventures focuses on creating and executing custom strategies for each engagement to successfully evaluate, build, sell, and license patents and other intellectual property assets. www.adaptipventures.com


            

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