President and CEO Bengt Baron comments on the results for the second quarter of 2014

Increased sales and improved operating profit.
Cloetta has continued to grow and showed growth for the fourth consecutive
quarter. At the same time, both operating profit (EBIT) and underlying operating
profit improved. This improvement took place despite the fact that EBIT for the
quarter was impacted by negative currency effects. The changes in exchange rates
that arose during the first quarter will be offset through price increases that
were implemented as of 1 July 2014.

Operating profit improved significantly to SEK 85m (54), mainly because our
restructuring costs are coming to an end, entirely according to plan. As a
result, our underlying EBIT is increasingly converging with the operating
profit. Underlying EBIT improved somewhat, despite the negative currency impact,
to SEK 110m (109). The underlying EBIT margin for the quarter was 9.4 per cent
(9.6). Profit after tax increased to SEK 9m (–44). Cash flow from operating
activities strengthened to SEK 44m (–23).

The confectionery market
The market for confectionery has predominantly been flat to slightly negative in
our markets, except Sweden where the market was positive. In Finland the market
continued to be weak and in the Netherlands the market declined after a positive
first quarter. The Italian market continued to decline during the second
quarter. Thus, the Italian market continues to be unstable.

Cloetta showing continued growth
Our efforts to drive growth, both organic and through acquisitions, are
delivering results. For the fourth consecutive quarter, we achieved organic
growth in spite of the negative sales development in Italy and reduced sales of
contract manufacturing. In addition, the acquisitions of Nutisal and The Jelly
Bean Factory are contributing further to our growth momentum. In total, sales
were up by 9.5 per cent during the quarter, of which 2.2 per cent was organic
growth and 3.7 per cent consisted of currency effects.

Sales increased in all markets, aside from Italy. Sales growth was strong in
most markets, driven by both new product launches and a sustained focus on
existing products. Furthermore, Cloetta’s market shares grew in the majority of
markets.

Sales of nuts under the Nutisal brand showed positive development, but a
continued sharp decrease in contract manufacturing compared to last year meant
that total sales of nuts were down. We will continue to focus on driving branded
sales over contract manufacturing.

Restructuring programme nearly completed
The factories that have taken over production from the closed factory in Gävle
are now producing the same volume as the Gävle factory before its closure. This
milestone means that the factory restructuring process, that was initiated in
2012, can be considered essentially completed. Production of the chocolate
product Tupla in Ljungsbro has started and production is expected to be fully
insourced during the third quarter.

Acquisition of The Jelly Bean Factory contributes to profitable growth
In May, Cloetta acquired the Irish company Aran Candy Ltd. and its brand The
Jelly Bean Factory. The acquisition is yet another step in the strategy to
expand our offering within Munchy Moments. This will significantly strengthen
Cloetta’s position in the UK and the premium brand can be rolled out in our
current core markets over time. The Jelly Bean Factory will contribute to
continued profitable growth for Cloetta.

Growth focus paying off
We are executing in line with the laid out strategy. The factory restructurings
are virtually completed, organic sales are growing, and we have been able to
make complementary acquisitions to further boost the growth rate. The new pick
-and-mix concept that we will start to deliver to Coop Sweden in 2015 will also
contribute to accelerating growth. In terms of profitability, we have taken a
step in the right direction during the quarter. Looking ahead, we will continue
to focus on profitable growth and integration of the acquisitions we have made,
while at the same time ensuring that the final synergies from the factory
restructurings are realised.

The information contained in this press release is such that Cloetta is required
to disclose pursuant to the Swedish Financial Instruments Trading Act and/or the
Swedish Securities Markets Act. The information was submitted for publication on
18 July 2014 at 08:00 a.m. CET.
Media contact
Jacob Broberg, SVP Corporate Communications & Investor Relations, 46 70 190 00
33.
About Cloetta
Cloetta, founded in 1862, is a leading confectionary company in the Nordic
region, the Netherlands, and Italy. In total, Cloetta products are sold in more
than 50 countries worldwide. Cloetta owns some of the strongest brands on the
market, such as Läkerol, Cloetta, Jenkki, Kexchoklad, Malaco, Sportlife, Saila,
Red Band and Sperlari. Cloetta has 11 production units in six countries.
Cloetta’s class B-shares are traded on NASDAQ OMX Stockholm. More information
about Cloetta is available on www.cloetta.com