| Source: Pandora A/S

On 18 February, PANDORA initiated a share buy-back programme, cf. Company announcement no. 143. The programme is implemented in accordance with the provisions of European Commission Regulation no. 2273/2003 of 22 December 2003 (the Safe Harbour Regulation). The purpose of the programme is to reduce PANDORAs share capital and to meet obligations arising from employee share option programmes.

Under the programme PANDORA will buy back shares for an amount up to 2,400 million in the period from 18 February to 31 December 2014.

The following transactions have been made under the programme:

  Number of
Average purchase price, DKK Transaction value, DKK
Accumulated last announcement 3,773,065   1,434,089,835
18 August 2014 10,479 426.72 4,471,599
19 August 2014 4,716 430.04 2,028,065
20 August 2014 18,181 428.02 7,781,773
21 August 2014 8,350 429.83 3,589,048
22 August 2014 9,467 425.35 4,026,777
Accumulated under the program 3,824,258   1,455,987,097

With the transactions stated above, PANDORA owns a total of 5,165,062[1] treasury shares, corresponding to 4.0% of the share capital.

PANDORA designs, manufactures and markets hand-finished and modern jewellery made from genuine materials at affordable prices. PANDORA jewellery is sold in more than 80 countries on six continents through approximately 10,000 points of sale, including more than 1,200 Concept stores.

Founded in 1982 and headquartered in Copenhagen, Denmark, PANDORA employs over 9,000 people worldwide of whom approximately 7,000 are located in Gemopolis, Thailand, where the company manufactures its jewellery. PANDORA is publicly listed on the NASDAQ OMX Copenhagen stock exchange in Denmark. In 2013, PANDORA’s total revenue was DKK 9.0 billion (approximately EUR 1.2 billion). For more information, please visit

For more information, please contact:

INVESTOR RELATIONS                            
Morten Eismark                                             
VP Group Investor Relations                         
Phone +45 3673 8213                                    
Mobile +45 3045 6719                                  
Jakob Risom Langelund
Press Officer
Phone +45 3673 0634
Mobile +45 6165 6540

Magnus Thorstholm Jensen
Investor Relations Officer

Phone +45 4323 1739
Mobile +45 3050 4402


[1] The stated number of treasury shares is updated to reflect a correction of an inaccuracy in the number of shares reported in earlier company announcements.