DGAP-News: Bastei Lübbe AG: Prominent Addition: Bastei Lübbe AG brings Top Author Mario Giordano Joining as 'Head of Content Development'


DGAP-News: Bastei Lübbe AG / Key word(s): Miscellaneous
Bastei Lübbe AG: Prominent Addition: Bastei Lübbe AG brings Top Author
Mario Giordano Joining as 'Head of Content Development'

23.09.2014 / 13:31

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Prominent Addition: Bastei Lübbe AG brings
Top Author Mario Giordano Joining as "Head of Content Development" 

Cologne, 23 September 2014. There's a prominent addition in the works at
Bastei Lübbe AG (WKN A1X3YY): Mario Giordano, one of Germany's most
versatile authors, will be joining the Cologne-based media company as its
new "Head of Content Development". The appointment, effective 1 October
2014, represents a major coup for the group's digital division. "Our goal
is to grow in the coming years, especially through the development and
publication of proprietary content. This applies to our classical print
business as well as to our joint ventures in the USA and China (planned).
We're thrilled to bring Mario Giordano on board. He'll be in a position to
help us realize our goals from a central position," announced Thomas
Schierack, CEO of Bastei Luebbe AG.

Mario Giordano has succeeded brilliantly as a versatile writer of German
light fiction. He has penned numerous novels and screenplays, including the
popular "Tatort" and "Polizeiruf 110" TV shows. His Vatican thriller,
"Apocalypsis," (Bastei Luebbe) spent several weeks on the best-seller
lists. His novel, "Das Experiment," and the accompanying screenplay earned
the Bavarian Film Prize. The renowned author has been working closely with
the Bastei Luebbe catalogue for the past several years. "Mario Giordano has
been consulting with our firm since 2012 on the development of new digital
content. Working closely with our in-house team, he created the first
German Web novel, ('Apocalypsis') which has seen success beyond Germany's
borders," notes CCO Felix Rudloff.

As Head of Content, the 51-year-old Giordano will oversee all development
of proprietary print and digital content. The position has a highly
intentional international orientation. Going forward, new content will be
released not only in Germany, but ideally also in the USA and China. "The
English and Chinese markets are clear parts of our future planning. One
focus of the new role will be the effective coordination of all activities
with the new joint venture in the U.S. and the planned joint venture in
China," Rudloff says.

Mario Giordano will report to Board Member Felix Rudloff as do Publisher
Marco Schneiders, who is responsible for the entire adult catalogue at
Bastei Luebbe, and Mathias Siebel, the General Director of Children's and
Teen Books.

Contact for Bastei Lübbe AG:
Barbara Fischer
Director of PR and Event Marketing
Tel.: +49 (0) 221 / 82 00 28 50
Email: barbara.fischer@luebbe.de

About Bastei Lübbe AG:
Bastei Lübbe AG is a media company organised around its publishing venture.
The Cologne-based company currently has around 335 employees. It publishes
books, audio books, ebooks and digital products in both the literary and
popular science genres, as well as serialised novels and puzzle magazines.
Bastei Lübbe is also actively involved in brand licensing and the
development, production and distribution of gift, decoration and
merchandising articles. Bastei Lübbe has for many years enjoyed an almost
unbroken streak as the market leader in the growing segment of hard-cover
literature; in 2013 its literary ebooks division was also ranked number one
on the market. 2013 saw the company's 60th anniversary celebration and its
launch as a publicly traded company. Shares of Bastei Lübbe AG are listed
in the Prime Standard segment of the Frankfurt Stock Exchange (WKN A1X3YY,
ISIN DE000A1X3YY0).



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Language:    English                                                
Company:     Bastei Lübbe AG                                        
             Schanzenstraße 6 - 20                                  
             51063 Köln                                             
             Germany                                                
Phone:       02 21 / 82 00 - 0                                      
Fax:         02 21 / 82 00 - 1900                                   
E-mail:      investorrelations@luebbe.de                            
Internet:    www.luebbe.de                                          
ISIN:        DE000A1X3YY0, DE000A1K0169                             
WKN:         A1X3YY, A1K016                                         
Listed:      Regulierter Markt in Frankfurt (Prime Standard);       
             Freiverkehr in Berlin, Düsseldorf, Hamburg, Hannover,  
             Stuttgart                                              
 
 
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