Vantaa, Finland, 2014-10-15 08:00 CEST (GLOBE NEWSWIRE) -- Cramo Plc Press Release 15 October 2014, at 9.00 am (EET)
Cramo rebrands its Theisen operations
In 2011, Cramo Group acquired Germany’s third largest equipment rental company – Theisen Baumaschinen – with operations also in Austria and Hungary. After broadening the range of products and services offered by Theisen, and harmonising the business model to the Cramo standard, Theisen Baumaschinen has adopted the Cramo brand as of 1st October 2014.
“This is much more than a name change”, says Mr Vesa Koivula, CEO of Cramo Group. “Theisen has been a well-known and respected player in the Central European rental market for many years. However, in many respects the Central European markets differ from the North European markets. By introducing the Cramo brand we are also introducing the Cramo Rental Concept with full range of products and services for the entire construction industry, for example, construction equipment, tools, access equipment and modular space, including high standard wooden modular space for office, school and day care purposes”.
“In many ways we are pioneering the German, Austrian and Hungarian rental markets”, says Mr Steffen Hanus, Head of Sales at Cramo AG. “I am totally convinced that our existing customers, as well as many others in the Central European construction industry, will appreciate the new service level and experience what we promise them: A Great Day at Work”.
CRAMO PLC
Vesa Koivula
President and CEO
Further information
Mr Vesa Koivula, President and CEO, Cramo Plc, tel: +358 40 510 5710
Mr Steffen Hanus, Head of Sales, Cramo AG, tel: +49 89 85798135
Distribution
NASDAQ OMX Helsinki Ltd.
Major media
www.cramo.com
Cramo is Europe’s second largest rental services company specialising in construction machinery and equipment rental and rental-related services as well as the rental of modular space. Cramo operates in fifteen countries with 360 depots. With a group staff around 2.500, Cramo's consolidated sales in 2013 was EUR 660 million. Cramo shares are listed on the NASDAQ OMX Helsinki Ltd.