PHOENIX, Ariz., Dec. 10, 2014 (GLOBE NEWSWIRE) -- via PRWEB - Companies and individuals alike are realizing year after year how important it is to have a stunning reputation online and as 2015 approaches that has not changed.

"The start of the new year is a perfect time to take the steps needed to make your reputation shine," says reputation expert Walter Halicki, "ensuring that you have a strong online standing will help you set your business up for a successful 2015."

As companies and individuals face new online challenges each year, now is the time to begin considering what steps are needed for protecting online reputations in the New Year. The reputation experts at Reputation Maxx know that there are many tools and techniques that are needed for being successful at protecting online reputations from potential attacks, many of which need to be handled by a professional. However, if a business or individual wants to get their business off to a good start, there are some steps that they can take.

1. Using profiles: Creating social accounts for a brand is one of the best methods for protecting online reputations. This is because when a company claims their brand name on these profiles it prevents others from taking them. If other parties are allowed to access these names they may use them to attack the brand rather than help it, and at the very least could stand in the way of the brand utilizing the profiles that will help them connect with their customers.

2. Monitoring: Protecting an online reputation is difficult when threats are unknown. This is why it is so important to monitor a brand on a constant basis. Keeping track of possible threats to the brand is one of the only ways to know how to choose the right tools to protect the brand from these threats.

3. Employing self-restraint: What many do not realize is that they are often their own worse enemy when it comes to protecting their online reputation. Some companies and individuals make the mistake of interacting with attackers in a negative way themselves, which often makes them look even worse online. Utilizing self-restraint when dealing with difficult situations can go very far to keep the brand respected in the eyes of those that it is serving.

Protecting an online reputation in the New Year is very important, and these steps can help any brand begin the process that is needed to keep their online reputation clean and safe. However, when a brand is under attack online, it can be hard to recover alone. That is when an expert like those at Reputation Maxx of Phoenix can intervene and offer the tools needed for protecting these vital online reputations. Visit for more information.

This article was originally distributed on PRWeb. For the original version including any supplementary images or video, visit

Reputation Maxx
Media Relations

+1 (877) 390-1597