Force Fuels Provides Corporate Update and Status of Corporate Name Change

HENDERSON, NV--(Marketwired - Jan 5, 2015) - Force Fuels Inc. (OTC PINK: FOFU) (the "Company") is pleased to announce that it has filed with the Nevada Secretary of State to change the corporate name to Cafe Serendipity Holdings Inc; the company has also filed with FINRA for a name and symbol change and expects to complete that process within the next 30 days.

Additionally the company has been actively building out the company's scalable model to build a long term store brand for the recreational and medical marijuana industry. Currently Cafe Serendipity is in discussions with a number of store owners to rebrand under the Café Serendipity brand. In order to scale and move into revenues quicker, the company plans to begin licensing the Café Serendipity distribution model as we implement our franchising model. Additionally, the company is actively engaged in joint ventures with established companies to aid in the roll out of its proprietary products and other branded merchandise.

The company has opened a self-underwritten private placement for accredited investors.

Register for Private Placement: http://cafeserendipity.net/register/

About Force Fuels, Inc. (aka Cafe Serendipity Holdings, INC.)
Based in Henderson, Nevada: Force Fuels Inc. owns and operates Cafe Serendipity Inc. is a builder of upscale branded turnkey retail stores, financial solutions, technology and science to the recreational and medical marijuana industry. The company plans to market a unique branded product line of accessories, apparel, coffee and teas, bakery and other edibles, lotions, marijuana and oils through a coast to coast franchise and dealer network to the recreational and the approximately 6,000 existing legal medical marijuana dispensaries in the USA.

Safe Harbor: This release contains statements that constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These statements appear in a number of places in this release and include all statements that are not statements of historical fact regarding the intent, belief or current expectations of High Performance Beverage Company, its directors or its officers with respect to, among other things: (i) financing plans; (ii) trends affecting its financial condition or results of operations; (iii) growth strategy and operating strategy. The words "may," "would," "will," "expect," "estimate," "can," "believe," "potential" and similar expressions and variations thereof are intended to identify forward-looking statements. Investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, many of which are beyond Force Fuels Inc. ability to control, and that actual results may differ materially from those projected in the forward-looking statements as a result of various factors. More information about the potential factors that could affect the business and financial results is and will be included in Force Fuels Inc. filings with the Securities and Exchange Commission and/or the company's website.