Information and Communication Technology company Teo is updating its brand and opening its first customer care showroom of a new concept in Kaunas on Friday. These changes reflect the company’s values and customers’ expectations to use modern technologies in a simple, clear and flexible way.
Light, open and simple – such is the new logo of Teo which will gradually replace the brand of Teo that was created eight years ago. After having done away with the framing and additional graphic elements, the logo has become freer and lighter.
Along with the visual renewal, Teo is changing the concept of customer care showrooms. In Scandinavian-style decorated and cozy home-like spaces, visitors can try out the latest household appliances, consult directly with Teo staff and while sitting on a couch, just like at home, get hands-on experience with Teo smart TV.
The first new concept showroom will be officially opened on Friday at the Kaunas Akropolis. This year it is planned that more than 10 showrooms will be updated or opened in new places. The company has planned to invest EUR 1 million in the updating and opening of new showrooms during the next couple of years.
"Teo is changing along with its customers’ needs and expectations, and the new logo reflects the company's chosen direction. We strive to always be close to our customers and to develop solutions relevant to their needs, allowing easy management of integrated modern technologies and entertainment in their homes", – Kęstutis Šliužas, General Manager of Teo, said. "A record growth in the number of new customers and improving customer satisfaction indicators mean that we are going in the right direction".
Kęstutis Šliužas, General Manager of Teo, points out that the growth in the company's revenue and EBITDA that was recorded in the fourth quarter of 2014 for the first time in two years is a result of the implementation of significant changes that allowed turning Teo financial direction in a positive way.
In spite of the fact that the telecommunications and pay-TV market in Lithuania continued to shrink last year, the number of Teo customers grew. Last year, the number of customers using Teo fiber-optic Internet access increased by 11 per cent and exceeded 200 thousand. After the company offered a more convenient menu of Teo Smart TV and additional services, last year the number of IPTV customers increased by almost a quarter – up to 130 thousand. Teo already has a total of more than half a million of Internet users and 186 thousand of television service users.
In the short term, Teo intends to offer even more possibilities for managing smart TV content, improve Internet TV "Interneto.tv" and expand the range of products available on its e-shop. More integrated smart home management will combine not only a TV set, a computer, but also other household appliances.
Last year, Teo invested LTL 103 million, the majority of which went to the development of the next-generation fiber-optic access network and of the core network.
Darius Džiaugys,
Head of Investor Relations,
tel. +370 5 236 7878