The Nokian WR winter tyre family is growing and renewing: New winter products will improve competitive strength in Central Europe

Nokian Tyres plc Stock Exchange Release February 16, 2015 at 3:00 p.m.

The Nokian WR winter tyre family is growing and renewing:

New winter products will improve competitive strength in Central Europe

Nokian Tyres is adding five new tyres to its product selection for varying
Central European winter weather. The new Nokian WR D4 passenger car tyre, the
Nokian WR C3 for versatile use on vans, and the Nokian Weatherproof product
family that demonstrates the All-Weather concept, improve the competitive
strength of the world's northernmost tyre manufacturer especially in Central
Europe.

Central Europe is the world's largest market area for winter tyres.
Approximately 70 million winter tyres were sold in 2014 and the winter tyre
segment is growing faster than the overall market. As the tyre markets expand
and winter tyre legislation becomes more common, Central Europe has become one
of Nokian Tyres' most important areas for growth.

Two unique product concepts

The new Nokian WR D4 is a premium passenger car winter tyre that offers top
-notch wet grip, the best A and B class in the EU tyre label standard. This
uncompromising winter tyre represents an entirely new generation that follows
the Nokian WR D3, the winner of multiple comparison tests in motoring media.
With the introduction of the Nokian Weatherproof product family, Nokian Tyres is
introducing its All-Weather concept to the wider European market. The core of
the concept is to offer a functional, all-year solution for drivers who want to
avoid the seasonal tyre changes but still want the best possible safety for
snowy, slushy and rainy roads on every day of the year. The extensive and modern
size selection of the Nokian Weatherproof is suited for passenger cars, SUVs and
vans.
Nokian Tyres introduces the new Central European products to its main
stakeholders in the coming weeks. Detailed product information will be published
on Wednesday, 25 February. New products will be made available to consumers in
the autumn of 2015.

Nokian Tyres plc

Antti-Jussi Tähtinen

Vice President, Marketing and Communications

tel. +358 10 401 7940

antti-jussi.tahtinen(at)nokiantyres.com

Distribution: NASDAQ OMX, media, and www.nokiantyres.com
Nokian Tyres is the only tyre manufacturer in the world that focuses on customer
needs in northern conditions. The company supplies innovative tyres for cars,
trucks and special heavy machinery mainly in areas with special challenges on
tyre performance: snow, forests and harsh driving conditions in different
seasons. Nokian Tyres’ product development is consistently aiming for
sustainable solutions for safety and the environment, taking into account the
whole life cycle of the tyre. A part of the Nokian Tyres group, the tyre chain
Vianor has 1,355 outlets in 27 countries. In 2014 Nokian Tyres had over 4,000
employees and net sales of 1,4 billion euros. Nokian Tyres’ share is listed on
the NASDAQ OMX Helsinki. Further information: www.nokiantyres.com