Tele2 Sweden increases size of data buckets

Stockholm - Tele2 AB (Tele2), (NASDAQ OMX Stockholmsbörsen: TEL2 A and TEL2 B)
today announced that Tele2 Sweden increases the sizes of all its data buckets in
order to enable true mobility for both consumers and businesses.
The Swedish mobile data usage has increased rapidly in the recent years and a
general trend of digitalization together with high usage of streaming media
services has changed the customer needs dramatically. In Sweden, Tele2 has an
extremely efficient and powerful 4G/LTE network that offers the scale needed to
stimulate higher data usage in a cost efficient way.

Anders Olsson, EVP and Group CCO at Tele2 AB, comments: “I have spoken about the
voice to data transition for many years and in Sweden it is now really kicking
off. As Tele2 Sweden has continued to build out its 4G capacity and reach, we
can match the needs of the customers and now offer true mobility. A high market
maturity is needed, which we have in Sweden, and therefore I do not foresee the
same kind of offerings on our other markets in the short term.”

The new price plans in Sweden will be available for both present and new
customers as well as both the consumer and the business segment.

Tele2 Sweden’s new mobile price plans

+----------------+----------------+
|Consumer        |Business        |
+----------------+----------------+
|0,5 GB – SEK 198|1 GB – SEK 298  |
+----------------+----------------+
|5 GB – SEK 248  |7 GB – SEK 348  |
+----------------+----------------+
|20 GB – SEK 298 |25 GB – SEK 398 |
+----------------+----------------+
|50 GB – SEK 398 |50 GB – SEK 448 |
+----------------+----------------+
|100 GB – SEK 548|100 GB – SEK 548|
+----------------+----------------+
|                |500 GB – SEK 948|
+----------------+----------------+

For more information, please contact:

Lars Torstensson, EVP Corporate Communication and Strategy, Tele2 AB, Phone:
+46 702 73 48 79.
Viktor Wallström, Head of Public Relations, Tele2 AB, Phone: +46 703 63 53 27.