Strong sales growth in the quarter

MQ’s sales trend was strong during the third quarter when sales in comparable
stores/online increased 4.3 percent. According to the Swedish Retail Institute
Index (HUI), the market for like-for-like sales declined 3.4 percent in the same
period. Continued strengthening of the product range with more brands and a
higher degree of fashion content have advanced MQ’s fashion position. Earnings
continue to develop positively and the net debt is historically low. It is
gratifying to state that the development work is generating results on several
levels.

Third quarter (March 2015–May 2015)

  · Net sales amounted to SEK 363 million (350), up 3.7 percent. Sales in
comparable stores/online rose 4.3 percent (the market’s like-for-like sales
declined 3.4 percent according to the Swedish Retail Institute Index).
  · The gross margin was 60.1 percent (61.3).
  · Operating profit amounted to SEK 47 million (42), corresponding to an
operating margin of 12.8 percent (12.0).
  · Profit after tax was SEK 36 million (31), corresponding to SEK 1.01 (0.90)
per share after dilution.
  · Cash flow from operating activities was SEK 46 million (63).

Nine-month period (September 2014-May 2015)

  · Net sales amounted to SEK 1,137 million (1,139), down 0.2 percent. Sales in
comparable stores/online rose 0.7 percent (the market’s like-for-like sales
declined 1.7 percent according to the Swedish Retail Institute Index).
  · The gross margin was 56.7 percent (56.6).
  · Operating profit amounted to SEK 111 million (97), corresponding to an
operating margin of 9.8 percent (8.6).
  · Profit after tax was SEK 84 million (70), corresponding to SEK 2.39 (2.02)
per share after dilution.
  · Cash flow from operating activities totalled SEK 115 million (118).

Events during the third quarter

  · MQ Shop Online was launched in the Norwegian market in March.
  · The external brands Part Two, Bruuns Bazaar BZR and Dry Lake were launched
on MQ Shop Online.

Events after the end of the reporting period

  · No events occurred after the end of the reporting period.

For further information, please contact:
Christina Ståhl, President and CEO: Tel: +46 (0)31 388 80 10
Tony Siberg, Deputy CEO and CFO: Tel: +46 (0)31 388 84 01
MQ is Sweden’s leading brand chain. Through a select mix of proprietary and
external brands, MQ offers men’s and women’s clothes with a high fashion content
in attractive stores. The store chain currently comprises 120 stores and the aim
is to establish MQ as the leading retailer of fashion brands in the Nordic
region. The MQ share has been listed on NASDAQ Stockholm since 18 June 2010. For
more information, please visit our website at www.mq.se.