Nanna Hedlund appointed new CEO of Polarn O. Pyret


RNB RETAIL AND BRANDS has appointed Nanna Hedlund as CEO of Polarn O. Pyret and
member of Group Executive Management. She currently holds the position as
Director of Marketing and e-commerce at Kicks, the leading beauty retailer in
the Nordics. She will take up her position at RNB RETAIL AND BRANDS February 1,
2016.
Nanna Hedlund is 41 and since 2008 she has worked for the beauty retailer Kicks
‒ as marketing director for the past four years and as marketing manager before
that. Between 2006-2008, Nanna held the role of marketing manager at the
furniture and interior design chain Mio. Prior to this, Nanna worked with
marketing communication at Brothers, which is today part of the RNB RETAIL AND
BRANDS Group. Nanna Hedlund holds a Degree in Business Administration from
Stockholm University. In 2014, she was named “Manager of the Year” in the Axel
Johnson Group.

– I am very pleased that Nanna will assume the role as CEO of Polarn O. Pyret.
Nanna has an extensive background as a leader within the retail sector as well
as a solid experience from business development, marketing and e-commerce. I
strongly believe that Nanna´s skills combined will be a perfect match with
Polarn O. Pyret. With Nanna we will have a person in charge of the work to
further develop Polarn O. Pyret´s market leading position, value proposition and
brand name, Magnus Håkansson, Group President and CEO RNB RETAIL AND BRANDS
says.
For further information, please contact:

Magnus Håkansson, CEO, RNB RETAIL AND BRANDS AB, +46 8 410 520 02, +46 768 87 20
02, e-mail: magnus.hakansson@rnb.se

The information is such that RNB RETAIL AND BRANDS AB (publ) is required to
disclose in accordance with the Swedish Financial Instruments Trading Act and/or
the Swedish Securities Market Act. The information was submitted for publishing
on October 20, 2015, at 8.30 a.m.
RNB RETAIL AND BRANDS owns, operates and develops fashion, clothing,
accessories, jewelry and cosmetics stores that focus on providing excellent
service and a world-class shopping experience. Sales are mainly conducted in
Scandinavia through the store concepts Brothers and Polarn O. Pyret, as well as
through shops in the department stores NK in Stockholm and Gothenburg. RNB
RETAIL AND BRANDS has operations in 11 countries. RNB RETAIL AND BRANDS has been
listed on the Nasdaq Stockholm Exchange since 2001.

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