ReferenceUSA Expands Database to Include Social Media Information

Infogroup database service now offers the social media accounts of businesses for reference and research purposes


OMAHA, Neb., Nov. 11, 2015 (GLOBE NEWSWIRE) -- ReferenceUSA, a SaaS research service by Infogroup, announces today the expansion of its platform to include the social media information of businesses in its database.

ReferenceUSA users can now access nearly 10 million unique social accounts within its business database, including Twitter, Facebook, Google+, and LinkedIn. Users are able to search for companies by their individual social media accounts. The portal's database selections and real-time access to more than 24 million businesses and 262 million consumers, in addition to its regularly updated information on new businesses and homeowners in the U.S., gives users a powerful tool to find the information they're searching for.

"Social media is a critical tool in today's world for understanding consumers and businesses more closely, so we knew it was imperative to integrate it into our offerings," said Michael Iaccarino, Chairman and CEO of Infogroup. "At Infogroup, we pride ourselves on offering unique and up-to-date sets of business and residential data, and with ReferenceUSA our users have access to a leading online research and reference tool."

ReferenceUSA is a premier reference and research database for business professionals, job seekers, students, and others, that helps users create marketing plans, conduct competitive analysis, raise funds, and locate people. A recommended resource for libraries, users can use the database for market research, to locate and research companies they want to work for, as well as find schools, childcare, churches, doctors and other services. Additionally, using historical business information dating back to 2003, users can identify business trends over time and understand the current landscape of prospects and competitors.

In addition to valuable company information like company address and employee size, ReferenceUSA's database includes unique details such as geo-codes for mapping, website addresses, franchise and brand information, headline news, liens, judgments and bankruptcies, email addresses and more.

ReferenceUSA is continuing to expand the social data coverage through its compilation efforts.

"The ability for ReferenceUSA to serve communities at large with unique business insights in this way is an incredible asset to the Infogroup suite of marketing services and analytics solutions," Iaccarino furthers. "This new set of social media information will continue to improve our users' ability to use the platform effectively."

For more information about ReferenceUSA, call 800.808.1113 or visit www.referenceusa.com.

About Infogroup

Infogroup is a marketing services and analytics provider that delivers best-in-class data-driven and customer-centric technology solutions. Our data and software-as-a-service (DaaS and SaaS) offerings help clients of all sizes—from small companies to FORTUNE 100TM enterprises—increase their sales and customer loyalty. Infogroup provides both digital and traditional marketing channel expertise enhanced by access to our proprietary data on 235 million individuals and 24 million businesses, which is distributed in real-time to our clients. For more information on Infogroup's marketing and data solutions, visit www.infogroup.com.


            
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