CHICAGO, July 07, 2016 (GLOBE NEWSWIRE) -- Financial Profiles, a strategic communications firm that specializes in creating value through effective communications, announced today the expansion of its Midwest practice with the addition of senior vice president Allyson Pooley to the Chicago office.  Allyson joins managing director, Donni Case.

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“We are excited to welcome Allyson to the Financial Profiles team,” said Moira Conlon, President and Founder of Financial Profiles.  “In collaboration with our team of communications professionals on the West Coast, Donni and Allyson will focus on leveraging the firm’s expertise to help clients in the Midwest address issues that affect valuation and corporate reputation.”

Allyson has 25 years of experience in financial communications, analysis, strategic planning, investment management, and institutional sales.  She joined the agency from Apollo Education Group where she served first as vice president of investor relations and later as vice president of strategy and development for Apollo subsidiary Western International University.  While managing investor relations at Apollo, Allyson was recognized as Institutional Investor’s 2009 “Best Investor Relations in Business & Professional Services.” Previously, she was a managing director at ICR, Inc. and in equity sales and research at Merrill Lynch and UBS O’Connor. 

Donni joined Financial Profiles in 2010 to launch the firm's Chicago office. A 30-year strategic communications veteran, Donni has vast expertise in communications strategy, corporate positioning, message development, presentation training, IPO preparation, crisis communications and media relations through engagements with hundreds of public and pre-IPO companies. Donni was a founding partner and former president of Financial Relations Board, which she helped build into the nation's largest investor relations firm. She has worked across a variety of industry sectors and with companies throughout the corporate lifecycle from pre-IPO to Fortune 500.

Financial Profiles was founded in 2007 by a group of recognized industry professionals with deep knowledge of communications, finance and journalism who joined forces to start a new firm after working together for many years at Financial Relations Board, a company they helped to build.  Financial Profiles has grown into a full-service communications firm with an experienced team of professionals who are dedicated to helping clients address issues that affect valuation and corporate reputation. We take a research based, hands on approach to every client engagements and this has led to many long-term and successful client partnerships.    

About Financial Profiles

Financial Profiles is a strategic communications firm that specializes in creating value through effective communications.  Public companies, pre-IPO companies and asset management firms come to us for our expertise in value-based corporate positioning and messaging and for access to the people whose opinions matter – investors, analysts, and the press.  We offer a range of specialized services including investor relations, IPO preparation, M&A communications, media relations and crisis management.  Our team has a demonstrated track record of leveraging best in class communications to help our clients enhance their profile, build credibility and support among all key stakeholders, and gain ongoing access to growth capital.

Tricia Ross