Dublin, Sept. 26, 2016 (GLOBE NEWSWIRE) -- Research and Markets has announced the addition of the "Global Water Softener Market 2016-2020" report to their offering.
The Global Water Softener Market to grow at a CAGR of 6.98% during the period 2016-2020.
The report covers the present scenario and the growth prospects of the Global Water Softener Market for 2016-2020. To calculate the market size, the report considers the revenue generated from the sale of water softeners for the residential segment.
Increased awareness about the benefits of using soft water for daily household chores is driving the global water softener market for the residential segment.
Also, rapid urbanization and industrialization in emerging countries are affecting the quality of water. While developed countries have centralized plants for water treatment to remove calcium and magnesium compounds, developing countries are yet to develop such infrastructure. The demand for water softeners will be driven primarily by increased health consciousness, technological innovations in the market, and the emergence of domestic players in smaller markets.
One trend sweeping the market is connectivity-enabled innovations. Home automation is a trend in the home appliances market. The widespread availability of wireless and mobile technologies and the introduction of connected devices and the Internet of things (IoT) have encouraged many users to shift to smart appliances. It is estimated that by 2020, there will be 70 million smart households in Europe and North America, with most household appliances monitored and controlled wirelessly using the Internet.
According to the report, a key growth driver is the purchases made by consumers to complement RO water purification units. RO membranes are fragile and inadequate in removing or reducing calcium and magnesium compounds in the water. To prevent this and extend product lifespan, consumers are installing water softeners with RO water purifiers. A water softener and an RO water purifier are an effective combination. While the water softener gives soft water for the entire home, RO water purifier enhances the quality of drinking water by removing most impurities including hydrocarbons, cadmium, pesticides, and other.
Further, the report states that one challenge that could restrict market growth is the availability of alternative technologies for softening water.
Key vendors
- Culligan
- Ecowater
- GE
- Whirlpool
- 3M
Other prominent vendors
- Axel Johnson
- Canature
- Hague Quality Water
- Ion Exchange India
- Kenmore
Key Topics Covered:
PART 01: Executive summary
- Highlights
PART 02: Scope of the report
- Market overview
- Top-vendor offerings
PART 03: Market research methodology
- Research methodology
- Economic indicators
PART 04: Introduction
- Key market highlights
PART 05: Market landscape
- Five forces analysis
PART 06: Geographical segmentation
- Global water softener market by geography 2015-2020
- Water softener market in APAC
- Water softener market in North America
- Water softener market in Europe
- Water softener market in ROW
PART 07: Market drivers
PART 08: Impact of drivers
PART 09: Market challenges
PART 10: Impact of drivers and challenges
PART 11: Market trends
PART 12: Vendor landscape
- Competitive scenario
PART 13: Key vendor analysis
PART 14: Other prominent vendors
PART 15: Appendix
For more information about this report visit http://www.researchandmarkets.com/research/v43skk/global_water