Source: NightFood Holdings, Inc.
Tarrytown, NY , Oct. 04, 2017 (GLOBE NEWSWIRE) -- An interview with Sean Folkson CEO of Nightfood Holdings, Inc. (OTCQB: NGTF) will be aired today on Uptick Network Stock Day Podcast with host Everett Jolly at 9:30AM Eastern Time.
The interview touched on the size of the nighttime snack market, the problem with otheroptions available to the consumer dealing with unhealthy night cravings, and the addition of leading sleep researcher Michael Grandner to the NightFood scientific board of advisors.
When asked why new investors might consider buying shares of NGTF today, Folkson pointed out that he believes the growth of the nighttime nutrition category is inevitable. With the number of Americans struggling with nighttime snacking, and the new research about how our diets impact sleep quality, Folkson believes that his company is pioneering what will become a billion-dollar category, and that NightFood can be the dominant player in the space.
Folkson also mentioned the very active merger and acquisition activity in the better-for-you snack space, and the high valuations being given to acquisition targets by multinational conglomerates such as General Mills, Hershey, Hormel, and others.
“There’s a feeling of inevitability around nighttime nutrition that’s borne out in the research and statistics,” explained Folkson. “With almost half of all snacking occurring after dinner, any brand that dominates the nighttime nutrition category would have tremendous strategic value to the multinationals as an acquisition target.”
In discussing the substantial revenue increase recently reported by the Company, Folkson pointed out that the Amazon revenue that made up the vast majority of the increase was part of Phase 1 of the NightFood E-commerce launch. The next phase is now currently underway, and the Company believes it will be able to continue to grow and scale direct-to-consumer online revenue with the help of online sales agency Common Thread Collective (CTC).
“We’ve proven that people care about their night snacking problem, and that we’ve got a product that they love,” continued Folkson. “We’re extremely confident that CTC will be able to scale NightFood revenues rapidly as they’ve done with so many other new and innovative brands.”
The interview can be heard at the Uptick Newswire website at 9:30 Eastern, or at any time thereafter via iTunes & GooglePlay.
NightFood (OTCQB: NGTF), "The Nighttime Snack Company", is a snack food company dedicated to providing consumers delicious, better-for-you, sleep-friendly choices for evening snacking. 44% of snack consumption occurs at night, representing a consumer spend of over $1B weekly on nighttime snacks. NightFood creates, manufactures, and distributes snacks which help consumers satisfy nighttime cravings in a better, healthier, more sleep friendly way. For more information, visit http://ir.nightfood.com and www.nightfood.com
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Source: Uptick Newswire
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