Denver, CO, July 10, 2018 (GLOBE NEWSWIRE) -- Pancakes and People. That’s what motivates Snooze’s David Birzon, Old Major - a.k.a CEO - of Snooze, an A.M. Eatery, and now winner of EY’s prestigious Entrepreneur Of The Year 2018award in the Mountain Desert region in the Hospitality category. The award was presented to Birzon on June 28, 2018 during an awards gala. 

“Every single one of our Snoozers is worthy of this esteemed award,” said David Birzon, CEO of Snooze, an A.M. Eatery. “Anyone who’s ever put on a Snooze apron or served our craft cocktails is deserving of this recognition. I’m honored to receive this award on behalf of every single person who has contributed to the success of Snooze.”


Birzon was chosen as EY Entrepreneur Of The Year 2018 in the Mountain Desert region in Hospitality by an independent judging panel made up of previous award winners, leading CEO’s, investors and regional business leaders. 


“EY has been recognizing leading entrepreneurs who do things differently for more than three decades,” said Debra von Storch, EY Americas Entrepreneur Of The Year Program Director. “We are proud to announce the 2018 winners, who boldly break the mold to create new solutions, innovations and possibilities that redefine how we live, work and play.”


Birzon credits the foundation built by founders Adam and Jon Schlegel, for the continued success of Snooze. Progress and growth is driven by Snoozers with an enthusiasm for making your day better. Every individual team member and the collective Snooze squad is motivated by the shared values of community involvement, sustainability and a great guest experience.


“We have been able to curate a group of people that deeply connect with who we are, what we believe and who want to change the world,” said Birzon. “These incredible Snoozers have allowed us to replicate what our founders created in Denver in 2006. Bringing the same neighborhood feel and electric vibe to each of our restaurants across the country.”


Birzon joined Snooze as CEO in 2011, looking to join a restaurant group that could change the world. He has led the group to become an industry leader in responsibly sourced food, sustainability and community. Snooze recycles and composts over 90% of its waste where facilities exist and gives back 1% of sales in in-kind donations in the communities in which they are located. Snooze is currently growing at over 40% per year and operates restaurants in 4 states (with more to come!). By the end of 2018, Snooze will have opened its 30th restaurant and will have hired its 1500th employee. Prior to leading Snooze, Birzon spent 22 years with Paradise Bakery, growing the brand to more than 80 restaurants and 3,500 employees.




Snooze is making brunch the destination meal of the day with an eclectic and energetic atmosphere that allows Snoozers and guests to be themselves and dance to the music! With their signature Snooze Sparkling flowing on tap, creative cocktails and new twists on old classics, Snooze is making mornings fun for everyone. They also aspire to be an integral part the neighborhood, with 1% of sales from each location making its way back into the community. 


In a mission to do the responsible thing for people and the planet, Snooze diverts 85-95% of their waste from landfills by composting and recycling where facilities exist. They also serve coffee in reusable mugs while you wait, use low flow water fixtures, high efficiency lighting and energy star rated appliances.


And of course, Snooze knows every great breakfast or brunch starts with the best coffee. That’s why they have partnered with Godoy’s coffee farm in Guatemala since the very beginning. Godoy’s roasts an exclusive blend for Snooze and ships the coffee to each restaurant every week, to ensure the freshest possible cup. And once a year on Earth Day, Snooze plants one tree for each of its employee on the coffee farm, which has experienced heavy deforestation.



Becky Fairchild