Fort Collins, Colo., Oct. 17, 2018 (GLOBE NEWSWIRE) -- MAPRagency (MAPR), Northern Colorado’s oldest and largest technology and B2B public relations and digital marketing agency, today announced, in partnership with LaunchNo.CO and BizWest, the firm will be hosting “Digital Marketing and SEO from the Ground Up” on Oct. 24 from 3-6 p.m. at The Articulate in Fort Collins.

The workshop is designed for business owners, marketing professionals or anyone looking to learn more about digital marketing initiatives, search engine optimization (SEO) and the dynamic relationship between them. Attendees will learn to create and follow a well-planned digital marketing campaign and support it with strong SEO on their company website.

“Today, a company website is one of the most critical elements of running a business, but unfortunately, it is an aspect that is overlooked entirely too often,” said Doyle Albee, MAPRagency president and CEO. “The ability to execute successful digital marketing strategies and support those campaigns with robust on-site SEO will not only allow prospective customers to find you but will help to grow your business as well. We are excited to host this informative workshop and look forward to helping the creative companies who are leading the way for innovation in Northern Colorado.”

The event will focus on:

  • Best practices in digital marketing to ensure the right audience is taking action on your messaging.
  • Defining SEO and why it’s important to optimize your website so prospective customers can find you.
  • Simple tools to help you get your digital marketing and SEO strategy off the ground.

Wine, beer, nonalcoholic beverages and light snacks will be served during the happy hour following the workshop.

The presentation and happy hour are free to attend. Please visit to RSVP and reserve your seat. Stay tuned for additional MAPR workshops in the coming months.

About MAPRagency
Founded in 1991 as one of the nation’s first technology public relations firms, MAPRagency develops and executes communications strategies for clients ranging from the Fortune 500 to venture-backed startups using the ideal mix of traditional media relations and cutting-edge new techniques. Whether you’re looking for earned media opportunities, a visually appealing website or social media management, we’ve thrived for nearly 30 years by adapting to opportunities and setting best-practice standards at every stage of the communications revolution. Based in the nation’s heart of new technology and business innovation in Boulder, we guide and serve clients in a world where buyers, sellers and investors connect through a mix of traditional media, social networks and word-of-mouth. By combining the messaging with the math, we’re multiplying our clients’ media coverage through an integrated fusion of PR, content, social media, SEO, web design and creative. For more information, visit


Amy Leger