Customer-First Focus, State-of-the-Art $20 Million Programming and Testing Lab Disrupt Status Quo
TUSTIN, Calif., Nov. 07, 2018 (GLOBE NEWSWIRE) -- It’s said that the only thing that is constant is change, and that’s a good thing – because progress is impossible without it. With the amount of data being generated each day reaching into exabytes (one billion gigabytes) thanks to everything from online commerce and social networking to cloud computing and 4K video resolutions, data centers are being pushed to the brink. The march toward faster speeds and higher bandwidths depends on technology that can deliver at the speed of light – and a company with an independent mindset and the ability to think outside of the box to deliver it.
Optical transceivers are rather complex products. Their critical role in supporting fast bandwidth in data centers and networking environments is undisputed, as the properties of optical fiber far exceed what can be accomplished with traditional copper. Manufacturers (OEMs) of networking equipment – such as Cisco, Juniper, Brocade and the like – have been the traditional mainstay suppliers of optical transceivers as these devices are needed to complement switches. Thus, the optical transceiver market took shape as an accessory sold by networking OEMs. In such a business model, competitive pricing and service options are nonexistent, and companies have been dependent on their OEM partners. This is the accepted, traditional way of doing business – until someone steps in to disrupt the industry and offer options.
The Difference a Change Can Make
Struggling with the optical market’s status quo, the AddOn Networks team knew that there had to be a better way. When high price points, slow delivery and poor customer service are the name of the game – who really wins?
The AddOn team set their sights on creating a model for delivering affordable optical transceivers that could meet and exceed OEM standards of quality and reliability – something that they were told (time and time again) was not possible. Failure was not an option, and AddOn ultimately succeeded in their mission, building fully functional, compatible transceivers that could outperform and outlast OEM equivalents – at a fraction of cost. The year was 2005, and AddOn’s business model was completely transformed. This achievement made AddOn one of the first non-OEM entities to sell optical transceivers – and has led to a decade of global success.
Leveling the Playing Field
Every emerging market has its own tipping point – that critical moment after which a significant and often unstoppable effect or change takes place. By providing cost-effective transceivers that put full optical deployment within the reach of more data centers, AddOn is in an optimum position to prime the market and further accelerate an already fast-growing space.
The importance of network infrastructures cannot be downplayed, and big-name OEMs have always held a monopoly on critical components that make networks tick. Formerly beholden to these industry juggernauts, the channel has welcomed AddOn with open arms, embracing the freedom of choice they can now provide to the businesses they serve – and the potential TCO savings of up to 70 percent that the company’s optical transceivers bring.
After all, IT budgets are tight. With IT managers looking to decrease expenditures and maximize efficiency, options are needed. When those options have been individually tested beyond OEM standards, are serialized/MSA-compliant, come with the industry’s highest success rate of 99.98 percent, are backed by a lifetime warranty, and can be delivered same-day – any guesswork is removed. This leaves IT managers free to confidently embrace the coming onslaught of data.
The AddOn Advantage
AddOn truly believes in their early vision of a better way of doing things. Knowing that true quality and reliability come with a cost, the company has put $20 million towards actualizing this vision – in the form of a new, state-of-the-art lab.
In 2017, AddOn completed development of a 10,000-plus square foot programming and testing lab – which enables the company to test to specifications, OEM standards and within the intended environment. Truly a hallmark that underscores its dedication to quality, AddOn’s testing lab enables the company to offer the proposition of transceivers that are guaranteed for functionality and performance.
“At a base level, we’re focused on creating quality connections around the world through fiber optic connectivity,” noted Matt McCormick, CEO for AddOn Networks. “While it’s true that our transceivers expand network reach, increase bandwidth and improve network performance – it’s the way in which we do this that truly sets AddOn apart. We are completely service-oriented, and every process that we have in place allows us to be nimble and hyper-responsive – while still maintaining quality controls that go above and beyond what any OEM can offer. They may have bigger fish to fry, but our way of thinking assigns every single customer and order the same high importance – and we happen to think that our way is better.”
Please visit www.addonnetworks.com for more information.
About AddOn Networks
Founded in 1999 and headquartered in Tustin, California, AddOn Networks is the world’s largest independent manufacturer of compatible transceivers and high-speed cabling.
Filling a critical gap in the transceiver ecosystem by offering an alternative to big-name OEMs, AddOn’s transceivers go through a rigorous, finely tuned testing process, resulting in products with the industry’s lowest failure rate. To learn more, visit www.addonnetworks.com and follow them on LinkedIn.
Media Contact:
Stephanie Olsen
Lages & Associates
(949) 453-8080
stephanie@lages.com
A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/d3005290-d753-403f-b622-2246ad03e2ff
A video accompanying this announcement is available at: http://www.globenewswire.com/NewsRoom/AttachmentNg/86fb5c9c-006c-4fa6-9b55-8f22fb587935