PLAYA VISTA, Calif., Feb. 04, 2019 (GLOBE NEWSWIRE) -- American Premium Water Corporation (OTC: HIPH) announces the successful participation in events and parties leading up to Super Bowl LIII in Atlanta, Georgia. The Company’s LALPINA CBD brand was featured at the launch party for the R.Moss by Antar Levar tailored menswear line designed by NFL Hall of Famer Randy Moss. The Company’s Gents brand was also featured at the event, which was hosted at the Willis & Walker store, a luxury big & tall menswear brand founded by Kevin Willis, an NBA All-Star whom had a distinguished 21-year career.

American Premium CEO Ryan Fishoff, commented, “The Super Bowl activities were a tremendous success for the Company! The R.Moss launch party was certainly the highlight. It was great to see LALPINA CBD served at the bar along with high end spirits like Herradura tequila. It's amazing how far the Company has come since last year's Super Bowl, when we were just unveiling the product. It was great getting such positive feedback from the guests; some of whom had never had a CBD product before, and enjoyed the smooth taste of LALPINA CBD. I also enjoyed speaking to Randy (Moss) and some of the other retired athletes in attendance about their experiences with CBD, and they all expressed enthusiasm for the product. I look forward to the Company to sponsor more events like this in the future; I got to meet the Georgia Manager for Herradura's parent company, and will be looking forward to brainstorming creative ways we can cross market our products together at future events.”

Mr. Fishoff also spoke at a Cannabis Symposium hosted at the Willis & Walker store the prior evening, which was attended by athletes, celebrities, influencers, bankers and investors. Mr. Fishoff discussed in great detail the many benefits of CBD as well as the Company's plan to market and distribute a wide variety of CBD infused consumer products.

“Thursday night's event was a really great event. I enjoyed the opportunity to meet individuals from a broad spectrum of backgrounds to discuss the Company and the benefits of CBD.  The intimate setting was a great forum to have free flowing conversations with those in attendance. These conversations reaffirmed to me that there is still a lot of room to educate the general public about CBD and the potential benefits it offers. The highlight for me was getting to meet Charles Oakley, someone who I grew up watching as an avid New York Knick fan, and introduce him to LALPINA CBD. The Willis & Walker store is a great venue; Mr. Willis has done a great job creating an engaging space that establishes a prime example of a 21st-century experiential retail environment. This weekend was just the start of the Company's relationship with the Willis & Walker; Gents will be doing some exciting private label and co-branded collaborations with the brand. As I've said before, I believe this can be a successful template to follow with other brands, and not confined exclusively to fashion. These collaborations open many doors, and can give the Company the opportunity to showcase all of its products into portfolio. Gents is a great asset to the Company and I look forward to continue to leverage it to create successful events and experiences in the future for the Company.” Concluded Mr. Fishoff

About American Premium Water Corp.

American Premium Water (OTC: HIPH) is a diversified luxury consumer products company focused on businesses in the health and beauty and biotech sectors. The company is focused on harnessing the powers of hydrogen and Nano technologies paired with cannabidiol (CBD) to treat health disorders and enhance quality of life. This business model aims to market emerging fashion brands by leveraging classic retail partners and incorporating disruptive blockchain technologies to expand the retail footprint. The company’s portfolio includes the LALPINA Hydro and LALPINA Hydro CBD brands (www.LalpinaInc.com), LALPINA Productions, LALPINA Records, Gents (www.gentsco.com), Worthy, and blockchain platform FashionCoinX (www.FashionCoinX.com).  

Safe Harbor Notice

Certain statements contained herein are “forward-looking statements” (as defined in the Private Securities Litigation Reform Act of 1995). American Premium Water Corporation cautions that statements made in this news release constitute forward-looking statements and makes no guarantee of future performance. Forward-looking statements are based on estimates and opinions of management at the time statements are made. These statements may address issues that involve significant risks, uncertainties, estimates and assumptions made by management. Actual results could differ materially from current projections or implied results. American Premium Water Corporation undertakes no obligation to revise these statements following the date of this news release.  Additional details of the Company's business can be found in its public disclosures as a reporting issuer under the Securities Exchange Act of 1934 filed with the Securities and Exchange Commission's ("SEC") EDGAR database.

This press release is issued on behalf of the Board of Directors of American Premium Water Corporation

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