Portland, Ore., Jan. 08, 2020 (GLOBE NEWSWIRE) -- The uKeg Nitro from GrowlerWerks made the holidays very, very happy for nitro cold brew coffee lovers across the country; and proved that crowdfunding is alive and well for small businesses looking to make a huge splash.

Last summer, the uKeg Nitro took the specialty coffee industry by storm when it launched its Kickstarter campaign. A first-of-its-kind product, the uKeg Nitro lets people make and serve creamy, nitro-infused cold brew coffee from the comfort of their home—and at a fraction of the cost compared to coffeeshops and grocery stores.

"As an entrepreneur and cold brew fanatic myself, it's incredibly satisfying to take something that people love and make it easier and more affordable for them to enjoy,” said GrowlerWerks President and Founder, Shawn Huff. “We were also thrilled that we could bring this product to life through a crowdfunded campaign. GrowlerWerks was born on Kickstarter, so it was a great experience to see an enthusiastic community of backers come together again to make the uKeg Nitro a reality."

The initial buzz from Kickstarter helped drive a very successful holiday shopping season. The uKeg Nitro hit retail sites November 4, 2019 and quickly climbed to #6 on Amazon's list of best-selling cold brew coffee makers, surpassing category mainstays KitchenAid and OXO. In fact, sales on Amazon were so good that at times the product sold out completely.

“We’ve been calling it the ’Tickle Me Nitro’,” joked Marketing Director, Scott Davis. “It’s flying off the shelves just like the Tickle Me Elmo toy in the 90’s...minus the violent stampedes, of course.”

Sales are one thing, but the true measure of success comes from satisfied customers. Based on recent reviews, the uKeg Nitro delivers on that front, too:

“Quality device for those serious about nitro cold brew.”

“Velvety smooth coffee, ultimate happiness.”

“Next level coffee fun."

Coffee fans can get in on the action by purchasing the uKeg Nitro cold brew coffee maker—as well as replacement nitro cartridges, coffee filter bags and cleaning kits— from GrowlerWerksAmazonREIWilliams Sonoma and other online retailers. 

For more information, visit http://growlerwerks.com

About GrowlerWerks™
Founded in Portland, Ore. in 2014, GrowlerWerks is an innovator in the craft beverage industry. The uKeg pressurized growler changed the way craft beer is enjoyed by allowing beer enthusiasts to keep their favorite draft beverage fresh and carbonated for weeks. The uKeg is distributed in the US, Canada, Australia and Western Europe, and is the world’s #1 beer growler.

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Kate Sheofsky
GrowlerWerks
503-360-3626
kate.sheofsky@growlerwerks.com