Data Governance Fundamentals: roughly two-thirds of AI adopters can't confirm where their unstructured data is, what's in it, or how it's used
New BARC research finds roughly two-thirds of AI adopters can't confirm discovery, enforcement, or traceability of their unstructured data, the files, emails and documents behind their AI. Only 29% to 36% are fully confident across each. Source: BARC, Harnessing Unstructured Data for AI Innovation, 2026. Study co-sponsored by Ohalo.