How U.S. Brands are Using AI in their Performance Marketing Media Deployment

Image 2 - Performance Media and AI Deployment by Brands - WG June 2026

Source: “Delivering Performance in the Era of AI: Technology, Data and New Opportunities to Unlock Omnichannel Success,” Winterberry Group, June 2026.

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Winterberry Group

How U.S. Brands are Using AI in their Performance Marketing Media Deployment

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