Ooma, Inc. today announced an expansion of its partner program for Ooma Enterprise, its Unified-Communications-as-a-Service (UCaaS) solution. The program now includes a white label offering that gives Ooma channel partners unprecedented control by allowing them to put their brand on the service, set pricing, own the customer lifecycle and leverage Ooma’s tools to manage billing and tax collection. Rob Ferrer, vice president for Ooma Business sales, said: “Many telecommunications providers treat channel partners like sales reps whose only purpose is generating leads, telling them what to sell and inserting themselves into relationships with end customers. The channel program we’ve built for Ooma Enterprise, including the white label program, is intended to build true partnerships where a VAR’s success is our success.”
Ooma, Inc. today announced an expansion of its partner program for Ooma Enterprise, its Unified-Communications-as-a-Service (UCaaS) solution. The program now includes a white label offering that gives Ooma channel partners unprecedented control by allowing them to put their brand on the service, set pricing, own the customer lifecycle and leverage Ooma’s tools to manage billing and tax collection. Rob Ferrer, vice president for Ooma Business sales, said: “Many telecommunications providers treat channel partners like sales reps whose only purpose is generating leads, telling them what to sell and inserting themselves into relationships with end customers. The channel program we’ve built for Ooma Enterprise, including the white label program, is intended to build true partnerships where a VAR’s success is our success.”