Heineken® today reveals a new commercial concept in collaboration with Daniel Craig called ‘Worth The Wait’, which celebrates the highly anticipated release of the new James Bond film No Time To Die. The advert shows Daniel Craig waiting patiently for the first satisfying sip of an ice-cold Heineken® beer, an ode to fans who have eagerly awaited the next installment of the franchise and showing that the best things come to those who wait.
Heineken® today reveals a new commercial concept in collaboration with Daniel Craig called ‘Worth The Wait’, which celebrates the highly anticipated release of the new James Bond film No Time To Die. The advert shows Daniel Craig waiting patiently for the first satisfying sip of an ice-cold Heineken® beer, an ode to fans who have eagerly awaited the next installment of the franchise and showing that the best things come to those who wait.